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3 Beginner Tips to Improve Your Airbnb Search Ranking

3 Beginner Tips to Improve Your Airbnb Search Ranking from MaidThis.com

With literally millions of vacation rental listings online, lots of hosts wonder how they can improve their search ranking on Airbnb. While it’s not an exact science, there are a few things you can do that could make a positive difference.

It’s important to remember that any changes you make won’t affect your listing ranking overnight. That said, to determine how well your changes are working, it’s important to sit on them for at least a month to determine their effect.

Here are 3 beginner tips to improve your search ranking on Airbnb and other short-term vacation rental sites. 

 

1. Invest in good photos. 

We’ve said it over and over (and you’ve heard it over and over from other short-term rental sources): PHOTOS WILL MAKE OR BREAK YOUR AIRBNB LISTING. Guests are more likely to click on listings that have great, professional-looking photos than ones that look like they were simply taken by the host on their phone. The algorithm on Airbnb will learn which listings tend to get the most action and push these to the top of search results over time.

Guests are looking for stellar photos that sell them a dream stay or vacation. Think about it in terms of how hotels market their properties. Hotels are really, really good at selling the appearance of their rooms and common areas because they have professional photos taken from the very best angles. 

The point here is not to over-sell what you have, but to be sure you can truly highlight all your best features. Be sure to choose a great lead photo, too, to entice guests to click on your listing when they’re searching through properties. 

 

2. Respond to guest questions ASAP.

The faster you can respond to guests, the better. In fact, you should stay in contact with guests well before their stay up until the time they leave

Airbnb tracks how quickly hosts reply to guest questions and booking requests. They keep tabs on how often a host replies in 24 hours or less – this is considered a good reply timeline. (Of course, the sooner you can reply, the better.)

Ideally, implement the instant book option for guests so you don’t have to worry about checking booking requests quickly enough (or turning them down which can also be detrimental to your ranking over time). Airbnb’s “What factors determine how my listing appears in search results?” help page explicitly mentions that allowing instant bookings can positively affect your search ranking.

Anytime you delay and wait for more than 24 hours to reply to guest correspondence or requests, imagine a negative “ding” on your Airbnb record. Over time, a build-up of “late” correspondence replies will negatively affect your ranking in search results.

 

3. Keep it super-clean.

This goes without saying, but guests expect a clean home. And we mean 5-star hotel-quality clean.

In the era of COVID, maintaining a clean home is more important than ever. Whether you’re rolling your sleeves up and doing it yourself or partnering with a company like MaidThis, it’s vital that you implement and maintain a coronavirus cleaning process.

Before the pandemic, guests simply expected a home to be squeaky clean and as good as what they saw in photos on the vacation rental listing. Now, they want to be sure they can’t possibly become ill from a previous guest or cleaner that may have been asymptomatic.

How do you accomplish demonstrating your cleaning systems in your listing? Harvest as many positive reviews as possible and ask your guests to specifically mention how they felt about cleanliness and safety. You can also download a free cleaning graphic from the MaidThis COVID Resource Center to add to your photo lineup.

 

Learning the ins and outs of the Airbnb algorithm is tough for all hosts, even those who are well seasoned. To maximize your occupancy potential, re-evaluate your listing a few times every year and make changes based on hints from Airbnb.

 

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At first I tried to take care of all of the cleaning process myself, and it turned out to be a bigger headache than anything else. So a friend told me about MaidThis and its been fantastic. I’ve been working with my cleaners for a few months so far. I recommend you check out the service for yourself.
Brent
Airbnb Host in LA
90+

Hours
Saved

I definitely think that as a company we've been able to make more money, not only because we're saving money by using Maid This, but also because they're helping take a few of the necessary evils with doing vacation rentals off of the property managers plate.
Laura G
Airbnb Host in LA
90+

Hours
Saved

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4 Irrefutable Tips for Getting 5-Star Airbnb Reviews

4 Irrefutable Tips for Getting 5-Star Reviews from MaidThis.com

Every Airbnb host wants to get consistent 5-star reviews. If you don’t care, you might be in the wrong business. 

There’s plenty of suggestions and information floating around the web about how best to land those perfect ratings, but how do you know what are the best, most tried-and-true methods? 

We’ve done the legwork for you so you don’t have to do the digging yourself. Here are what we think are 4 irrefutable tips for getting 5-star Airbnb reviews.

 

1. Communicate consistently.

Check-in and check-out used to be a great time to gets some valuable face time with your guests and to connect with them on a more personal level. Now that social distancing is the norm, that system is literally out all the open windows.

Unsurprisingly, no one is doing face-to-face check-ins or check-outs anymore due to the coronavirus. In order to make a connection, you’re going to have to create opportunities. 

Make an effort to stay in close contact with your guests before, during, and immediately after their stay. Don’t worry about being too “chatty”: You don’t need to write long, heartfelt messages. Simply drop a quick line to let them know you’re available to answer questions and are looking forward to hosting them. 

To really stay on top of these quick little notes, keep a Google doc or note somewhere with canned responses that you can consistently copy and paste into your messages.

 

2. Make a habit of over-delivering.

Make an effort to be honest in your listing, but don’t give away every nugget you’ve got in your gold pan. Surprise your guests with higher-level toiletries or a few snacks and drinks upon their arrival. 

Maybe hand-write a note thanking them for their stay and leave it with your printed house rules or somewhere you’re sure they’ll find it. 

Get creative and go above and beyond. As you’re less likely to ever meet your guests these days, these kinds of small personal touches can make all the difference. 

 

3. Do a little homework.

We really love this idea from Get Paid for Your Pad: Do a little reconnaissance on your guests to see what kinds of things they may be interested in.

If your guest is an Airbnb veteran, chances are that they’ve left several reviews for their past hosts. Hop over and check out reviews they’ve left on other hosts’ review lists. You never know what you’ll find – it may offer you a great way to make their stay even better.  

 

4. Think like a guest.

At the end of the day, it pays to simply consider what you would be “wowed” by as a guest yourself. Think back to some of your own amazing Airbnb stays in the past – what made them so amazing or memorable?

Implement what you can without breaking the bank. Remember that reviews don’t bring in more money right away, but they do help you build trust with new and potential guests which ultimately leads to more bookings… and more income.

 

Don’t stress yourself out over earning 5-star reviews. With a little consideration and planning, you can consistently earn your guests’ appreciation and praise.

 

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At first I tried to take care of all of the cleaning process myself, and it turned out to be a bigger headache than anything else. So a friend told me about MaidThis and its been fantastic. I’ve been working with my cleaners for a few months so far. I recommend you check out the service for yourself.
Brent
Airbnb Host in LA
90+

Hours
Saved

I definitely think that as a company we've been able to make more money, not only because we're saving money by using Maid This, but also because they're helping take a few of the necessary evils with doing vacation rentals off of the property managers plate.
Laura G
Airbnb Host in LA
90+

Hours
Saved

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Bad Airbnb Review? Respond with Grace

respond to bad airbnb review

 

A bad review is every vacation rental host’s worst nightmare, but if you’re in the game long enough, it’s likely inevitable. Fortunately, Airbnb allows you to respond to bad reviews so you have a chance to tell your side of the story. 

While a negative review might raise a red flag for future guests, the way you respond will tell them a lot more about who you are as a host. A good response will let future guests know you value their experience. 

Here are 3 ways to turn a negative review into a positive situation for you and your guests. 

1. Don’t take it personally. 

When you see a negative review, it feels like a personal attack. More often than not, however, your guest isn’t trying to ruin your life. If a guest has a bad experience in your rental property, their motivation is likely to warn other guests or to have their problems resolved, not to make you feel bad.

Keep this in mind and try to detach from your ego before you respond to a negative review. It’s not about you: It’s about how your guest’s expectations differed from what they experienced. That’s the part that you need to address in your response. 

2. Be professional. 

If you’ve ever worked a customer-facing job, you’ve heard the old adage that “the customer is always right.” While we all know the customer can sometimes be wrong, 🙂 the important thing is to treat every guest complaint with respect. 

Keep your response short, apologetic, and to the point. Don’t be rude or defensive, as this will come off badly to future guests. Rather, acknowledge where things went wrong and what you’ve done to fix it so potential guests won’t have to worry about a repeat experience. 

If the bad review is unfounded, you can acknowledge this too. Just make sure you do it in a way that comes off as explanatory, not demeaning. Your response should show humility and a desire to make things right. 

3. Take note for next time. 

Finally, the best thing you can do when you receive a negative review is to use it as an opportunity for a learning experience. Regardless of how unkind a review might be, ask yourself, What can I take away from this? 

Maybe there really was something amiss during the guest’s stay that you can fix, or maybe there was a communication issue that you need to work on. You can update your listing to clarify what guests should expect. In the event that the guest is the problem, there might have been some red flags you noticed early on that can help you weed out problem guests for next time. 

 

At the end of the day, while a negative review is never a pleasant thing to wake up to, it doesn’t have to ruin your mood. If you respond with grace and make a genuine effort to fix the problem, future guests will be impressed. 

 

At MaidThis!, we pride ourselves on the quality and reliability of our work. For a cleaning service you can rely on time and time again, check out what MaidThis! can do for you.

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Vacation Rental


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  • Never a No-Show. Guaranteed.
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Testimonials

At first I tried to take care of all of the cleaning process myself, and it turned out to be a bigger headache than anything else. So a friend told me about MaidThis and its been fantastic. I’ve been working with my cleaners for a few months so far. I recommend you check out the service for yourself.
Brent
Airbnb Host in LA
90+

Hours
Saved

I definitely think that as a company we've been able to make more money, not only because we're saving money by using Maid This, but also because they're helping take a few of the necessary evils with doing vacation rentals off of the property managers plate.
Laura G
Airbnb Host in LA
90+

Hours
Saved

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Flip It or Drop It: Is It Time for a New Mattress?

new mattress airbnb host

Most vacation rental hosts want to go the extra mile for their guests, but there’s one glaring amenity that often gets overlooked: The mattress. Although it’s great to provide your guests with snacks or other care packages, they likely won’t enjoy their stay as much if they can’t sleep well on your mattresses.

A good night’s rest is the foundation of a happy vacation. The mattress you provide can be the difference between a good review and a mediocre one.

You Need a New Mattress If…

To really evaluate your mattresses, you’ll need to actually sleep on them. You’ll want to consider replacing a mattress if:

  • It’s over 8 years old
  • You notice any visible lumps or sagging in the mattress surface
  • You wake up with aches and pains after sleeping on it
  • You toss and turn in your sleep or are unable to get comfortable
  • Your allergies flare up

If you’re not sleeping well on your mattresses, chances are your guests aren’t, either. Regular mattress replacement is a must to guarantee that your guests feel rested and well-cared for.

How to Buy a New Mattress

A mattress can be a big investment, but you don’t have to spend a fortune if you don’t want to. There are plenty of affordable mattresses on the market today. The trick is to shop wisely in order to get your money’s worth.

When shopping for a new mattress, it’s important to consider a few factors. Price is a big one. Mattresses can easily run you into the thousands of dollars, so you should establish your budget beforehand in order to decide what you’re willing to invest.

The next thing to consider is whether you want a firm or soft mattress. Mattresses tend to become less firm over time, so you’ll get more bang for your buck if you opt for a firmer mattress at first. You can always purchase a mattress topper to use if your guests prefer a softer mattress.

Finally, you should buy your mattress from a company with a great return policy. You don’t want to be stuck with a mattress that your guests don’t love. Don’t be afraid to ask for feedback on the quality of their sleep so you’ll know if changes need to be made.

Mattress Vendor Suggestions

If you’re not sure where to start shopping for a new mattress, here are some places to look:

  1. Amazon: Believe it or not, you can secure quality mattresses on Amazon without spending a fortune. If you’re on a budget, this is a great place to start.
  2. Sleep Number: If you want to guarantee your guests’ comfort, opt for a customizable mattress like a Sleep Number. Since your guests will be able to adjust the settings to meet their own needs, you won’t have to worry about anyone finding your mattress too firm or too soft.
  3. Purple: Purple is taking the mattress world by storm. Their Smart Comfort Grid promises more comfort than standard memory foam for a science-backed sleeping experience.
  4. Overstock: Overstock.com offers name-brand mattresses such as Serta, Seely, or Tempur-Pedic for discounted prices. The site also offers coupons like free shipping to make your purchase more affordable.
  5. Local mattress stores: You can find great deals on mattresses by shopping local. It’s common for mattress stores to offer deep discounts around holidays or during a liquidation sale.

 

Your mattress matters more than you might think. Don’t underestimate the importance of a good night’s sleep. If your guests can’t get comfortable on your outdated mattress, they won’t be afraid to make it known.

 

 

Clean my
Vacation Rental


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  • Automated Scheduling
  • Cleaning Report with Pictures
  • Never a No-Show. Guaranteed.
Book Now

Testimonials

At first I tried to take care of all of the cleaning process myself, and it turned out to be a bigger headache than anything else. So a friend told me about MaidThis and its been fantastic. I’ve been working with my cleaners for a few months so far. I recommend you check out the service for yourself.
Brent
Airbnb Host in LA
90+

Hours
Saved

I definitely think that as a company we've been able to make more money, not only because we're saving money by using Maid This, but also because they're helping take a few of the necessary evils with doing vacation rentals off of the property managers plate.
Laura G
Airbnb Host in LA
90+

Hours
Saved

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Evaluate Your Airbnb Listing This Year

evaluate airbnb listing

It’s the most wonderful time of the year! And you know what that means… things are coming to a close and there’s no better time to evaluate your Airbnb business and make plans for 2019.

Even if you’re not a fan of personal reflection or goal setting, keeping close tabs on your business performance is important if you want to earn more in the new year.

Whether you had a stellar 2018 or feel like there’s room for improvement, we’ve got a few suggestions to help you on your way.

Take a moment to reflect.

Like all good year-end evaluations, it’s important to take a look over the time that has passed.

Grab a sheet of paper and draw a line down the middle. Label one side “Plus” and the other “Minus.” Now get real about your year. Be honest.

What went well for your vacation rental business this year? What were you excited about? What brought you down or disappointed you?

If nothing else, physically write down at least one thing that you consider the “highlight” of your hosting year and one thing you consider the worst. Hang on to that as you prepare for the new year and new season.

Look over your reviews – both written and received.

What kind of guests did you attract this year? Were you pleased with the folks who stayed at your place? This is a good time to look over your guest year and remember the highs and lows.

Which reviews were you especially proud to receive this year? Try singling out 2 or 3 from the pack and look closely at your guests and what they wrote about their experience. What was it that made their stay so great?

Now do the same with some negative or not-so-fantastic reviews from this year. Of those 2 or 3, what went wrong or wasn’t up to scruff? What could you have done differently, if anything?

Again, be honest: Was it a situation where you really did everything you could or could you have extended a little more to keep your guests happy?

Then, look over and think about the reviews you wrote this year. Which ones stick out in your mind? Choose 2 to 3 positive reviews and 2 to 3 negative reviews.

Looking at those negative reviews, what could you have done on your end to avoid having those outcomes? This can be a difficult exercise because often, we feel all the blame should be on the guests’ side. However, it’s important to do some real soul searching to ensure you’re identifying every area where you can stand to make improvements – no matter how small.

Write out a few goals.

Yes, actually write them down somewhere that you’ll see them a few times a week at the very least.

There is something so powerful about writing down your goals. In fact, according to studies, you’ll be 1.2 to 1.4 times more likely to achieve your goals if you write them down and see them from time to time.

Look at the lists you’ve compiled on that paper of “Plusses” and “Minuses” and take a few moments to think about how you want 2019 to go.

Write down 3-5 goals you want to achieve in your business and then do it! Work hard toward these things and check in with yourself regularly to see where you’re making it happen and where you’re falling short.

 

Make 2019 your best hosting year yet. We’re cheering for you!

 

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Testimonials

At first I tried to take care of all of the cleaning process myself, and it turned out to be a bigger headache than anything else. So a friend told me about MaidThis and its been fantastic. I’ve been working with my cleaners for a few months so far. I recommend you check out the service for yourself.
Brent
Airbnb Host in LA
90+

Hours
Saved

I definitely think that as a company we've been able to make more money, not only because we're saving money by using Maid This, but also because they're helping take a few of the necessary evils with doing vacation rentals off of the property managers plate.
Laura G
Airbnb Host in LA
90+

Hours
Saved

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Are You Writing Helpful Reviews for Your Guests?

write airbnb reviews

Writing reviews for guests is a major part of the hosting process, no matter how you look at it. That being said, there’s more than one way to write a review for Airbnb guests… but that doesn’t mean they’re all equal.

When things go smoothly, writing reviews is a breeze – but when things don’t go so well, it can be a challenge.

What habits have you allowed yourself to fall into when it comes to writing reviews, or have you created any habits at all? When a guest’s stay was great, are you reflecting that well? When things go awry, are you deflecting or placing too much blame?

Here are a few quick tips on how to write solid reviews, no matter the situation.

1. If it was a “bad” stay, evaluate your hosting behavior.

Obviously, there are some things that are completely out of your control and anomalies happen. However, as a dedicated and seasoned host, you probably know how to ensure your guests are comfortable and have everything they need.

That said, there are times when you do everything you can and for the guest, that’s still not enough. We’re not saying you should allow yourself to be pushed around, but before you tap the keys to write a negative review, look carefully at the situation and ensure there’s nothing else you could have done to fix the issue.

2. Be honest and specific.

More often than not, if things don’t go according to plan, we worry about being “unkind” and writing a bad review because of how it might reflect back on us as a host. We understand the hesitation, but honesty truly is the best policy.

If a stay was genuinely awful, be specific in your guest review about why that was. This not only gives the guests a heads up about their behavior (which, hopefully, they’ll be willing to change if they stay in future hosts’ homes) but it also gives potential hosts a heads up about what to expect from said guests.

If a stay was great, be sure to sing plenty of praises. In some cases, “short” reviews can be perceived as “negative” reviews for minorly “bad” guests. Don’t force that on your great guests.

All in all, be specific about what happened – good or bad. Great guests appreciate the compliments and bad guests get called out for their bad behavior.

3. Make it personal.

There’s plenty of software out there that will generate positive reviews for you or you may even have some generic reviews written and saved somewhere that you use when the time comes. No matter how you do it, we urge to you personalize your reviews every. Single. Time.

Great guests appreciate the gesture (as review writers themselves, they know the time it can take) and often, they’ll be willing to reciprocate and write a stellar review for you in return. This eliminates some of the “fluff” reviews that are left on your listing.

Let us explain what we mean. Here are two examples of guest reviews that aren’t helpful:

  • “Cindy was a great guest – we hope she will be back!”
  • “Jerry kept our home clean and followed our house. Great guest.”

 

These don’t give any specific detail to what went well during the review or give any indication that you had communication of any kind with your guests. If you’re specific, your guests will be, too.

 

Writing great reviews isn’t rocket science and doesn’t have to be a challenge! Don’t let a few lines of text worry you the next time you’re personalizing a review.

Happy hosting (and reviewing!)!

 

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Surprising Things Guests Are Looking For

things airbnb guests are looking for

 

Every guest is looking for something different when they book a vacation rental. While “vacation time” is often the first reason folks will be scouring the depths of Airbnb and other sites, there are a few other instances when guests will be seeking a place to stay.

Are you ready to cater to guests who are looking for more than just a place to rest their heads at night? With the slower season coming up, it’s a good time to re-evaluate and see if you’ve set up your home to fulfill the needs and desires of what some may deem as “non-traditional guests.”

Here are two types of spaces potential guests are often searching for plus a bonus tip for securing bookings.

1. An Inviting, Dedicated Workspace

Let’s be honest: Sometimes, to actually get things done, we have to separate ourselves from our “normal” environments. When you’ve been working on a particular project for an extended period of time, things can get monotonous and it can be a challenge to concentrate, let alone finish the thing you’re working on.

To refocus your energy and wrap things up, sometimes the best thing to do is to leave that all-too-familiar environment and finish up somewhere new.

Entrepreneurs and business people do this all the time – they escape to a place where they can find some relaxation as well as a place that will cater to their work needs.

Set up a space that’s completely dedicated to work in your vacation rental – whether it be an actual desk or just a small table. Ensure you provide all the general “work” tools, like pens and pencils (and a pencil sharpener… those babies don’t stay sharp for long!), a stapler, a desk lamp, maybe a hole punch… Consider even tossing a basic printer and paper into the mix!

Whatever you would want in your dedicated workspace, offer it to your guests. If they’re working while they stay, they’ll be grateful.

2. Quiet Seclusion and a Relaxing Environment

Maybe your guests aren’t looking for a work escape; they’re just looking for an escape. You can provide that serenity in your vacation rental.

Quiet doesn’t just stem from the sounds in and around your home – it also stems from the things inside your home. If you’re attempting to create and provide a calming and secluded space, consider how you’ve decorated:

 

  • Are your walls painted any bright, dark, or otherwise vivid colors?
  • Do you have an excess of decorative items on the walls or on tables around your home?
  • Do you have many “statement” pieces of furniture or oversized decorative items?

 

While it’s true that having a unique design and feel in your place will help you set yourself apart, too much uniqueness may drive away potential guests.

Decide what you’re going for and who you’re interested in trying to attract, and go for it. But if you’re looking for folks who are hoping to escape the “noise” of life, you may need to rethink some of your decor choices.

Bonus: Write your description using complete honesty.

This, in some ways, seems obvious. You should always be upfront with your guests about your house rules and what to expect when they check in. However, if you know there are a few things that could come as a (not so happy) shock in your building, on your street, or in your neighborhood, you’re better off to acknowledge those things from the get-go than to leave them as surprises for your guests.

Here are a few examples:

 

  • You have a neighbor with an especially noisy dog.
  • The garbage truck comes at an ungodly hour and it makes a racket on Tuesday mornings.
  • Your downstairs neighbor has a tendency to play loud music.
  • There’s little or no parking near your house.

 

Whether there is an easy solution or not, people don’t like being surprised by annoyances. If they’re prepared for them, however, things tend to go a little more smoothly.

So, the moral of the story here is to make your guests aware, from the very beginning, of what might be irritating to them. Don’t leave them to be caught off guard or you face the chance of negative reviews with very specific mentions of those annoyances you could have been heading off earlier.

 

Every guest is looking for something different, it’s true – but they’re all looking to stay in a place that meets (if not exceeds) their initial expectations from the time they book. Remember to over-deliver and give your guests exactly what they need, be it a quiet workspace, a relaxing retreat, or a fun place to recharge.

Clean my
Vacation Rental


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  • Automated Scheduling
  • Cleaning Report with Pictures
  • Never a No-Show. Guaranteed.
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Testimonials

At first I tried to take care of all of the cleaning process myself, and it turned out to be a bigger headache than anything else. So a friend told me about MaidThis and its been fantastic. I’ve been working with my cleaners for a few months so far. I recommend you check out the service for yourself.
Brent
Airbnb Host in LA
90+

Hours
Saved

I definitely think that as a company we've been able to make more money, not only because we're saving money by using Maid This, but also because they're helping take a few of the necessary evils with doing vacation rentals off of the property managers plate.
Laura G
Airbnb Host in LA
90+

Hours
Saved

Blog

5 Ways Better Cleaning Increases Vacation Rental Revenue

vacation rental revenue

When you think about how much to charge for a night in your vacation rental, you don’t just pull a random number out of thin air. Instead, you take a lot of factors into account. Unfortunately, there’s only so much you can do about things like size, location, and whether someone set up a noisy construction project next door.

But there is one thing of which you have 100% control — and that is the cleanliness of your home.

To be sure, cleanliness requires effort and money. Even if you choose not to hire a professional cleaning service, you still have to ensure guests won’t complain about dust mites or funny smells from the bathroom.

In any case, cleanliness is a good investment. Not only is cleanliness next to godliness, but having a spick-and-span place can work wonders for your bottom line. In fact, you can boost your vacation rental income by as much as 20% just from keeping your space nice and tidy!

If that sounds too good to be true, consider the following 5 benefits of cleaning your vacation rental.  

1. Cleanliness makes a good impression on guests.

Think about it from your guests’ point of view. If you enter what’s supposed to be your “home away from home” and the room looks like it got ravaged by a tornado, how would you feel? Wouldn’t you think, “If the owner can’t be bothered to do a little dusting, I wonder what else they can’t be bothered to do?”

Also, cleanliness has a positive psychological effect on guests. When an asthmatic stays in a dust-free room, for example, it may feel like heaven to them. And if an Indiana University study is to be believed, in general, people feel better when they stay in a well-kept room.  

Even if your rental has the best amenities or has a prime location, your guests won’t review it positively if they’re uncomfortable throughout their stay. On the other hand, if your place is as clean as the day you bought it, guests won’t mind if there’s no fancy pool or gym nearby.  

2. Cleanliness leads to good reviews.

In this day and age, it’s no longer enough to get a 3- or even 4-star review. You have to get 5 stars — or, at least, something above 4.

Why? Because most vacation rentals rate between 4 and 5. Score any lower than that and you might as well take your rental out of the running. If guests see a dozen 4-star rentals above your 3-star listing, they’ll only look at the top 5 or 10, at most.

Also, when you garner enough 4- to 5-star reviews, your place gets pushed further and further up the search results. When your listing is ranked high enough, guests are more likely to find it. And when guests are more likely to find your listing… Well, you get the picture.

So, you have to work really hard to improve your vacation rental reviews. One of the best ways to do so is — you guessed it! —  keeping your place so immaculate that even gods cry when they see it.

3. Cleanliness boosts your guests’ willingness to pay.

All else equal, guests would rather pay more for a well-kept room than save money for an untidy one. After all, when guests pay to use someone else’s home, they expect the owner to provide a certain degree of service. A clean space is a surefire way to convince guests that they’re getting what they paid for.

If you clean your vacation rental on your own, you can charge a reasonable amount in cleaning fees and pocket it. You can adjust that amount based on what other rental owners charge or what you feel is the best price based on the effort you put into cleaning. If you hire a professional to clean your place, charge the amount you paid the them. Otherwise, use your best judgment and the information available to you to set a price.

At any rate, guests whose budget fits within your rental rate won’t mind the extra fee. Instead of spending hours researching online about the cleanliness of a vacation rental, most people assume that a place charging a “cleaning fee” will be automatically clean.

4. Cleanliness makes it easier to post about your vacation rental online.

As the old saying goes, “A picture is worth a thousand words.” If your guests see professional photos of your tidy space online, they’ll hit “book” faster than a roadrunner. But if you don’t have any images of your unit or if your photos look like they’ve been taken on a low-resolution phone, they’ll skip to the next listing without batting an eyelash.

To market your vacation rental using images, clean your place from top to bottom. Hire a professional to take photos of the rooms at flattering angles, then upload those photos to your listing or Facebook page. Next thing you know, your bookings will go up, along with (positive) reviews and revenue.  

5. Cleanliness makes your place valuable long after you’ve stopped using it as a vacation rental.

What if, for example, you decide that your place shouldn’t be a “vacation rental” anymore? What if, for one reason or another, you decide to sell it off in the end or live there yourself permanently?

Either way, you can still add value to your place, provided it’s clean. Overall, people pay more for a piece of well-maintained property. In the event you decide your vacation rental is better off with someone else (or as something else), sprucing it up can only make it more attractive.   

 

Cleaning may take more time and money than you’re willing to spend. You may even think it’s a pointless waste of time since the benefits aren’t immediately apparent. If you keep a vacation rental as clean as it can be, though, you can expect a steady stream of positive reviews to trickle in and, hopefully, a steady stream of income with it.

 

Want to boost your vacation rental revenue today? Learn more about our turnover cleanings.

 

Clean my
Vacation Rental


single-blog-sidebar-vacation-rental
  • Automated Scheduling
  • Cleaning Report with Pictures
  • Never a No-Show. Guaranteed.
Book Now

Testimonials

At first I tried to take care of all of the cleaning process myself, and it turned out to be a bigger headache than anything else. So a friend told me about MaidThis and its been fantastic. I’ve been working with my cleaners for a few months so far. I recommend you check out the service for yourself.
Brent
Airbnb Host in LA
90+

Hours
Saved

I definitely think that as a company we've been able to make more money, not only because we're saving money by using Maid This, but also because they're helping take a few of the necessary evils with doing vacation rentals off of the property managers plate.
Laura G
Airbnb Host in LA
90+

Hours
Saved

Blog

5 Surefire Ways to Improve Your Vacation Rental Reviews

vacation rental reviews

When you make a room, floor level, or entire property, available as a vacation rental, you’re diving headfirst into the wild world of hospitality. There’s no getting around it: with vacation rentals, great reviews (or lack thereof) are often the difference between keeping your space booked year-round and watching it (and your wallet) collect dust.

Keeping the great reviews rolling in isn’t necessarily easy, but it certainly doesn’t have to be overly difficult, either. Attention to detail and awareness of your guest’s needs are at the most basic level of building a profitable vacation rental business. To keep your space occupied consistently, go a step (or a few) further to provide an experience worth raving about online.

1. Upgraded Amenities

Let’s face it: vacations rarely go as planned. No matter how perfect the weather looks when the itinerary is finalized, there’s almost always an unexpected rainy day or canceled tour. Sometimes it’s a case of jet lag that lingers a little longer than expected. When a day gets knocked off the agenda, it’s important that your rental space is there to save the day for your guests. Whether it’s an included Netflix subscription, video gaming systems and wide-range game assortment, a well-stocked bookshelf, board games, or a Keurig with a variety of beverage choices, these upgraded amenities are a big deal to your guests.

It’s a huge load off to know they won’t have to go out of their way to entertain themselves, should a part of their plans fall through. They’ll be extremely grateful to you for making their entire vacation experience – even the unexpected parts – pleasurable and easy.

2. Stellar Guest Service

Whether you’re present at the time of rental or not, you should be prepared to provide excellent guest service throughout any length of stay. If you’re renting out a room in your own home, make sure you’re friendly, helpful, and informative. Your guests are getting away to relax and enjoy some time apart from their daily lives. Ensuring you’re pleasant company without being constantly “in their business” makes a difference. If you’re renting an entire property and won’t be there for your guests’ stay, make sure you have systems in place to let them know you care about their level of comfort.

This may include having services hired out to guarantee things are never out of stock, like toilet paper or basic pantry items. It could also be as simple as leaving a personalized letter explaining where your guests can find anything they may be looking for and wishing them a great stay. (Be sure to place it somewhere you know they will find it!) Consider including contact information for them if anything goes awry on the property during their vacation.

The experience doesn’t have to end once your guests head home. After they check out, send them a friendly email thanking them again for their stay and ask if there was anything you could have done to make it better so you can improve for the next visitor. Invite them to leave a review for you via their chosen booking agency. It’s imperative to do this before they leave a review so the guest can air any concerns they had. This gives you an awesome opportunity to prevent bad reviews.

Being absolutely certain that you’ve done everything in your power to exceed each guest’s expectations is one of the best ways to improve your vacation rental reviews. There’s no substitute for great customer service, so make sure this is top-of-mind when it comes to your rental.

3. Offer Unique Experiential Value

Most often, people choose to rent a vacation space over a hotel because of the local vibe. People like to experience their vacation spot with more authenticity these days. Tourist traps are out; favorite local haunts are in.  Be their one-stop guide to all the “best-kept secrets” of your area by providing them with a list of suggestions and a little bit about why you love them. Break it down into fun categories, like “Best Dive Bars,” “Most Delicious Pizza,” or “Satisfy that Sweet Tooth.” …You get the idea.

Offering your unique insight on the city you know and love can help your guests experience their new surroundings in a totally unique way. That’s the kind of “above and beyond” treatment that will stick with your guests when they go to write their reviews. Plus, the memories your guests will create from your heartfelt suggestions are worth so much more than 5 stars and have the potential to create repeat renters.

Need some help putting this together? Check out a couple of cool sites like Coral or Touch Stay, which helps you put together all kinds of info for your guests that they can access via an app on their smartphone.

4. Keep It Clean

Think about the last time you stayed at a vacation home, or even a hotel, and walked into the room to find it looking like the last guests never left. The gross-out factor of arriving at a dirty rental is the kind of first impression that’s really hard to recover from. That’s why it’s so important to deep clean your rental between stays.

Let’s face it, when people rent your space, they aren’t looking for something that feels decidedly “lived-in.” They are likely spending more than they would on a budget hotel room for a unique experience, sure – but they still have high standards for the cleanliness of that experience. Whether you personally head to the property to spend the day cleaning after your guests leave or hire a cleaning service to do the dirty work for you, a spotless scene for your next rental guests is imperative if you’re looking to rake in the good reviews.

P.S. If you’re tired of scrubbing down your rental after every group of guests, we’ve got you covered.

5. Know Your Guests

If you really want to stand out amongst your competitors, all it takes is doing something they aren’t. The secret? Get to know your guests. Make a point to have a genuine conversation with them before they arrive or shortly thereafter. Getting to know the people staying in your rental accomplishes a couple of important things in terms of providing top-notch hospitality: it allows you to tailor your suggestions to their interests and helps you understand where to concentrate your efforts for their stay.

Taking a little extra time to understand why they are traveling and what brought them to you will also provide insight into what is already drawing people to your rental. It’s like a free case study on your reputation, so take advantage!

 

All of these suggestions boil down to something really simple: be an amazing host. Care about your guests, care about their stay, and care enough about your reputation to go the extra mile. When you do these things, it won’t be the least bit surprising to watch your ratings rise – and your bookings and bank account along with them.

Need help getting your vacation rental ready for your next guests? Set up a time to have one of our fully-vetted cleaners make your space sparkle and watch the rave reviews stack up.

 

Clean my
Vacation Rental


single-blog-sidebar-vacation-rental
  • Automated Scheduling
  • Cleaning Report with Pictures
  • Never a No-Show. Guaranteed.
Book Now

Testimonials

At first I tried to take care of all of the cleaning process myself, and it turned out to be a bigger headache than anything else. So a friend told me about MaidThis and its been fantastic. I’ve been working with my cleaners for a few months so far. I recommend you check out the service for yourself.
Brent
Airbnb Host in LA
90+

Hours
Saved

I definitely think that as a company we've been able to make more money, not only because we're saving money by using Maid This, but also because they're helping take a few of the necessary evils with doing vacation rentals off of the property managers plate.
Laura G
Airbnb Host in LA
90+

Hours
Saved