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6 Ways to Attract Long-Term Renters (and Why You Should Be Pursuing Them)

attract airbnb long-term guests from MaidThis.com

 

Let’s imagine you own a nice condo in one of the most frequented tourist destinations. Your rental business is going well but you’re beginning to get tired of the “cycle of renting.” Or maybe you’re in a not-so-frequented area and see less traffic year-round. Either way, there’s always something that can be done to boost the number of guests flocking to your place for a long-term stay.

Advertising your vacation rental, screening guests, checking them in, helping them checkout – could there be an easier way of doing this, albeit while making a lucrative profit?

Luckily, yes! Let’s consider long-term renting.

Why Should Long-Term Renters Be on Your List?

Allotting your vacation rental for the purpose of long-term renting can give you peace of mind by saving you from the hassle of checking in new renters on a continuous basis and constantly worrying about where the next one will come from.

Here are 4 reasons you should consider catering specifically to long-term renters.

1. You’ll be getting fixed payments for several weeks or months.

Hosting long-term guests means you’ll have a consistent flow of rent payments as opposed to small bursts of money from short-term renters. Since you have a fixed amount coming in, you can take a breath of relief. Any renovations or pending repairs can easily be taken care of.

2. You can lessen the burden of everyday costs.

When you have long-term renters, it’s easy to accommodate for recurring costs. Long-term rent payments help you keep general necessities under control and ensure you have enough coming in to make up for any surprise expenses that may arise in utility or other recurring bills.

3. You’ll experience less turnover.

Long-term renters stay for longer periods, giving you fewer vacancies to fill and thus, providing less guest turnover. This also means your property will have fewer chances to be exposed to excessive wear and tear as a result of constant short-term turnover.

Moreover, long-term renters who leave happy will be more likely to write positive reviews about your vacation rental listing and may even go as far as to refer friends or loved ones.

4. Consistent rent means high peace of mind.

Perhaps you feel like you’re earning a lot from your short-term renters. But what’s the guarantee of landing consistent guests? With every checkout, you run the risk of experiencing a period of vacancy when you’re earning nothing.

By working with long-term renters, you keep your occupancy rates high and will be more likely to experience fewer extended vacancy periods. Even if you only have one or two long-term rental agreements per year, that’s still several weeks you haven’t spent searching or hoping for new guests to find your vacation rental listing.

How to Attract Long-Term Renters

Just like attracting potential customers who will buy the product or service you’re offering, it’s essential to know how to attract long-term guests to your vacation rental.

1. Make it a “home away from home.”

Long-term guests may be more interested in the amenities and overall coziness of your home than short-term guests. It’s important to do what you can to make them feel as comfortable as possible.

Even little things that might seem petty to you can help make a guest’s experience more homey. Check out this article by Affordanything.com to get some ideas about what other hosts are doing and how you can do something similar.

2. Make it work-friendly.

While you want to make your place comfortable, don’t forget to consider that long-term travelers might also be working while they stay. Some non-negotiable work amenities include providing a stable wifi connection and some kind of work space, such as a desk.

3. Charge lower rent.

Your guests will consider a number of factors including the location of your vacation rental, reviews left by previous guests, the images you share, and of course, your rental rate.

Long-term renters will likely expect to get some kind of rent break or discount for their extended stay. As they will be with you for a longer duration, they might not be willing to shell out as much as short-term renters.

Remember that while it may seem like short-term renting at higher rates yields you more revenue, it’s always temporary and never guaranteed.

4. Ensure the safety of the premises.

While short-term renters will arrive and check out within a period of several days or a week, long-term renters will be there anywhere from a few weeks to a few months. Hence, they might be more concerned with the safety around your place and within it. Help them feel secure by installing sturdy locks and consider putting a small safe somewhere in the house.

5. Set rules and leave helpful instructions.

Create an FAQ page that provides all pertinent details from sharing the wifi password to how all the electrical appliances work. This is an excellent way to automate the check-in process and make your guests feel more at home.

6. Focus on the appearance of your vacation rental.

For long-term renters, coming to your place will be a bit of an investment. They’ll be paying more than short-term renters over the course of their longer stay and will want to feel like your place is their home. Show how your property is the best choice for them.

Got a nice office area to flaunt? Have you decked out your living room with extra gadgets to make a Netflix night just like being at the movies? Upload photos of the things that set you apart on your vacation rental listing and let your potential guests see them with their own eyes!

 

 

By catering to long-term renters, you’ll stand to gain a lot more than just consistent occupancy rates. Impressed with the quality of your vacation rental, they’ll be more likely to send other renters they know. No matter how you look at it, it’s a win-win.

 

Need help getting your place ready for your next guests? Interested in providing your long-term guests with complimentary maid service? Schedule an appointment with us!

Clean my
Vacation Rental


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  • Automated Scheduling
  • Cleaning Report with Pictures
  • Never a No-Show. Guaranteed.
Book Now

Testimonials

At first I tried to take care of all of the cleaning process myself, and it turned out to be a bigger headache than anything else. So a friend told me about MaidThis and its been fantastic. I’ve been working with my cleaners for a few months so far. I recommend you check out the service for yourself.
Brent
Airbnb Host in LA
90+

Hours
Saved

I definitely think that as a company we've been able to make more money, not only because we're saving money by using Maid This, but also because they're helping take a few of the necessary evils with doing vacation rentals off of the property managers plate.
Laura G
Airbnb Host in LA
90+

Hours
Saved

Blog

4 Reasons to Share Your Favorite Neighborhood Spots with Your Vacation Rental Guests (and How to Do It)

vacation rental neighborhood spots

There’s a lot of competition out there among vacation rental properties and it’s not hard to guess what travelers cite first in terms of priority: location, location, and location.

However, it’s not just about staying in close proximity to the major tourist attractions and hotspots. Guests also like to know a little bit about the neighborhood they’re staying in; where should they go to eat, drink, learn, and explore?

As a vacation rental property owner, it’s in your best interest to share your favorite neighborhood spots with your guests. Check out these 4 reasons why you should be sharing local recommendations within your community and how to do it effectively.

1. You’ll help your guests feel like locals.

Travelers who opt to rent apartments, homes, and private rooms are often interested in getting a local, insider-perspective on the city they’re visiting. After all, while hotels can be perfectly nice and comfortable, they don’t often paint an accurate picture of how locals live in a given city.

Vacation rentals, on the other hand, often come equipped with comforts and amenities that help travelers to feel like they’re right at home. Take this feeling to the next level by offering your guests a guide to your neighborhood, including off-the-beaten-path suggestions, hidden gems, and local hangouts.

If your rental property is located in a major tourist destination, it’s likely that your guests have heard of all the hottest bars, restaurants, and brunch spots. Show them the city from a new point of view by letting them know about the little cafe on the corner that makes a great cappuccino or the pizza parlor down the street that’s open all night long.

2. You’ll stand out as an authority (and get more business).

Sharing your favorite neighborhood sights, attractions, and establishments doesn’t just help your guests – it can help your rental business, too. By sharing insider tips like upcoming festivals and events, peak visiting hours (or hours to avoid), little known facts, and secret menu items, you’ll stand out as an authority among the countless other rental options in your area.

If your rental property is located in the same neighborhood and price range as a competing property but your listing is filled with local tips, photos, and ideas for exploring, travelers are much more likely to choose your listing. After all, who doesn’t want to be hosted by an authority on the local neighborhood?

3. You’ll help support and grow your local community.

Those mom and pop shops, family-owned restaurants, and other local prizes are what give your neighborhood its unique charm, right? By sharing your top recommendations with your vacation rental guests, you’ll help give back by promoting, supporting, and growing the small businesses in your local community.

In large cities that are also popular tourist destinations, there’s a lot of competition among restaurant and other business owners, and it can be easy for the smaller guys to get looked over and forgotten. By pointing your vacation rental guests towards the neighborhood establishments you know and love, you’ll be making sure they have a great time and helping small local businesses stay afloat.

4. You’ll receive better reviews.

Vacation rental owners who go above and beyond in their hosting duties always tend to do better in terms of receiving both 1) a greater number of reviews, and 2) more positive reviews. Sharing your favorite neighborhood spots with your guests is yet another way to exceed their expectations and ensure they have a fabulous time in your rental property (and that they write about it online afterwards). After all, the highlight of their trip could be all thanks to your recommendations!

How great would it feel to know that your guest had the best meal of their whole trip at the restaurant you recommended or that they enjoyed the small art gallery you mentioned even more than the top-rated museum in the city? Better yet, what if that guest posted about their amazing experience online and that review brought in a whole new wave of business for your property? That’s the power of positive guest reviews!

How to Share Your Favorite Neighborhood Spots

Not sure how to go about showing your guests how special your neighborhood is? Take a look at these ideas:

Include information directly in your listing. One of the easiest ways to share your favorite local hotspots is by simply including it in your listing. Many rental sites like Airbnb offer a designated space for writing about your property’s neighborhood. Use this section to paint a picture of your neighborhood in general and call out interesting tidbits (i.e. “We’ve got more museums than any other neighborhood in New York City” or “If dive bars and antique shopping sounds like your idea of a good time, this is the neighborhood for you!”) and give a shout out to specific favorites.

Leave a binder. Many vacation rental owners leave behind a binder or folder filled with helpful tips for their guests, such as checkout procedures or how to use certain appliances. This is a smart idea, but take it up a notch by including a brief welcome letter and a list of all of your favorite local restaurants, cafes, bars, sights, and attractions. This can be especially helpful for guests on the day they check in as they’re often tired, hungry, and not in the mood for venturing too far from home.

Send an email. Similarly, you can save some paper and simply send guests an email with all of your local suggestions. As soon as your renters have confirmed their booking, send them a message that outlines all of your neighborhood recommendations.

Build a website. For vacation rental property owners who are really looking to take their marketing strategies to the next level, a personalized property website can really make your listing stand out. One Airbnb host did just that and now uses her property’s website to highlight her neighborhood’s best qualities and hidden charms. In fact, she has an entire section dedicated to upcoming festivals, art showings, performances, and other events, as well as new ideas for dining and exploring.

Create a digital guidebook. Help your guests discover what you love about your neighborhood by sharing your guidebook before they get there. Sending a guidebook in advance will also help decrease unnecessary questions like directions, check-in details, parking, etc. This way, your guests will arrive with better questions and will make more informed decisions about what they want to do during their stay. Plus your hospitality appearance will be more modern and professional.

Sharing your favorite neighborhood spots with your vacation rental guests can mean good things for you, your guests, and your local community. Use one or more of the tips listed above to help make your property listing shine!

 

Need help making sure your vacation rental is in tip-top shape for your guests? Schedule your next MaidThis! appointment today!

Clean my
Vacation Rental


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  • Automated Scheduling
  • Cleaning Report with Pictures
  • Never a No-Show. Guaranteed.
Book Now

Testimonials

At first I tried to take care of all of the cleaning process myself, and it turned out to be a bigger headache than anything else. So a friend told me about MaidThis and its been fantastic. I’ve been working with my cleaners for a few months so far. I recommend you check out the service for yourself.
Brent
Airbnb Host in LA
90+

Hours
Saved

I definitely think that as a company we've been able to make more money, not only because we're saving money by using Maid This, but also because they're helping take a few of the necessary evils with doing vacation rentals off of the property managers plate.
Laura G
Airbnb Host in LA
90+

Hours
Saved

Blog

What You Should Do Before Moving Out

Cardboard Box and Duct Tape - Cleaning Service TustinSo, you have made the big decision to leave your Tustin home in search for a new one. That is a big step; it must involve a lot of planning and strategizing to accomplish everything on top of your regular obligations.

There might be some things you won’t have time for, so you’ll have to hire help. This is the case with the cleaning service Tustin homeowners often hire when they are moving out.

Just in case you are a first-timer, here is a moving home checklist you definitely want to do before you lock the door of the old place for the final time.

Let your service providers know

In the 21st century, we pay for a lot of services monthly; cable TV, internet, electricity, etc. Let them know a month in advance that you will no longer need their services. This can save you a lot of money, making sure you don’t double-pay for anything (I’m sure you don’t need that kind of unnecessary expense on top of moving costs).

Get packing supplies

Make sure you have plenty of packing supplies before you start packing. So, what do you need? Cardboard boxes, obviously. You can get them at any bigger store. You will probably want some plastic containers as well, for some more fragile and precious things. Is that all? Well, no. There’s duct tape, you will need a lot of that. Taping everything up really good to keep it in place. That is your basic kit.

However, any avid or experienced mover will warn you that you might want to up your packing game with a few additions. The most common thing people wish they had used is the Styrofoam peanuts. They are great for protecting fragile things, such as lamps, plates, etc. Another common protective material is bubble wrap. Protect your electronics with this simple foil and you can rest assured that that big screen TV will arrive at your new home undamaged.

Pro tip: if you get stressed over packing and moving, you can use the bubble wrap to unwind. Cut yourself a piece of it, and pop it until you feel relaxed again. There are a few more important things, such as markers and labels, but those you might have lying around the house, so I won’t go into detail about them.

Pack

This is what you have been preparing for, both physically and mentally. It’s a big job, so don’t take it on all at once. Start at least a month earlier. Pack the stuff you don’t use very often (such as photo albums or the Christmas decorations) first. Also, the things you aren’t using at the moment can go along them (winter clothes for example). Basically, make a plan to pack things over the last week or two, so you don’t feel overwhelmed the last few days. Mark all your boxes in detail. List what is in them, if it is fragile and where it should go. This approach has several advantages. You will be aware of what is where, it will make it easier to the movers when they get to your new place and finally, when you are unpacking, it will be a whole lot simpler if you know what is where from the get-go.

Clean your house: Cleaning Service Tustin

As a final farewell to the old place, it is a good idea to clean it thoroughly. If the property is yours and you are selling it, a thoroughly clean home is likely to be more appealing to the buyers. If you were renting, you can count that your landlord will give you your security deposit back much more likely if he sees the place sparkling clean. If you don’t have the time to do it yourself (and who can blame you), consider using the foremost cleaning service in Tustin, Maid This. With the flat rates, you know what you are getting and how much it is going to cost.

Clean my
Vacation Rental


single-blog-sidebar-vacation-rental
  • Automated Scheduling
  • Cleaning Report with Pictures
  • Never a No-Show. Guaranteed.
Book Now

Testimonials

At first I tried to take care of all of the cleaning process myself, and it turned out to be a bigger headache than anything else. So a friend told me about MaidThis and its been fantastic. I’ve been working with my cleaners for a few months so far. I recommend you check out the service for yourself.
Brent
Airbnb Host in LA
90+

Hours
Saved

I definitely think that as a company we've been able to make more money, not only because we're saving money by using Maid This, but also because they're helping take a few of the necessary evils with doing vacation rentals off of the property managers plate.
Laura G
Airbnb Host in LA
90+

Hours
Saved