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5 Tips for Writing a Killer Airbnb Description

5 Tips for Writing a Killer Airbnb Description from MaidThis.com

We’ve written in the past about the importance of choosing the right photo for your Airbnb listing. While a picture says a thousand words, you’ll still need a killer description if you want to attract the right guests. 

If you’re not sure what makes for a good Airbnb description, don’t worry. Here are our 5 top tips. 

 

1. Make the title catchy.

When a potential guest is searching for a vacation rental, they could be scrolling through hundreds of similar properties in a certain area. Make sure yours stands out right from the search results page with a catchy title that will make them want to click. 

Your title should be descriptive and let potential guests know what to expect. Instead of just writing “San Francisco condo,” be specific about neighborhoods, nearby attractions, or features that your property has to offer. 

 

2. Emphasize what makes you unique. 

Chances are, many properties in your area offer similar benefits in terms of home size and location. You’ll need to emphasize your own unique selling points in order to beat out the competition. 

You might want to point out a specific amenity you offer, nearby attractions, the size of the yard, pools or jacuzzis, or anything else that might appeal to a potential guest. 

If there’s nothing unusual about the property itself, you can create a unique selling point by going above and beyond. Include gaming consoles for guests to play, provide equipment for outdoor recreation, throw in passes to local activities, or feature other bonuses that will entice guests to book. 

 

3. Know your audience. 

If you try to cast too wide a net with your target audience, you might not end up attracting anyone. It’s better to be specific when writing an Airbnb description so you can win over the type of guest that’s most likely to book. 

For example, if your property is a big house with a yard, you don’t want to target couples looking for a romantic getaway. Mentioning family-friendly activities in the area is likely to be much more persuasive to your potential guests. 

 

4. Keep it short and sweet. 

Many people don’t have the patience to read a wall of text. If all your information is crammed into a single, long paragraph, people might close out of your listing before they even see what you have to offer. 

Consider the fact that many potential guests will be looking through multiple properties before making a booking decision. You want to make it as easy as possible for them to find out what they need from your listing, even if they’re just skimming.

Use strategic formatting like paragraph breaks to make your description easy to read. If there is any really relevant information that a guest should know before booking, or something you think is sure to wow them, put it near the beginning of your listing so they won’t miss it. 

 

5. Answer the FAQs.

If your guest has questions about your property, they probably won’t reach out to you unless they’re really serious about booking it. That means you might be losing out on more casual browsers if you don’t include all the information they need up-front. Anticipate everything your guests will want to know about your property and include it in your listing. 

 

You don’t have to be a professional writer when writing an Airbnb description for your listing – it’s all about the strategy. By keeping a potential guest’s needs in mind, you can create a description that targets your ideal audience and converts their browsing to bookings. 

 

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At first I tried to take care of all of the cleaning process myself, and it turned out to be a bigger headache than anything else. So a friend told me about MaidThis and its been fantastic. I’ve been working with my cleaners for a few months so far. I recommend you check out the service for yourself.
Brent
Airbnb Host in LA
90+

Hours
Saved

I definitely think that as a company we've been able to make more money, not only because we're saving money by using Maid This, but also because they're helping take a few of the necessary evils with doing vacation rentals off of the property managers plate.
Laura G
Airbnb Host in LA
90+

Hours
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Set Up Airbnb Automation for the New Year

Set Up Airbnb Automation for the New Year from MaidThis Airbnb Cleaning

As the year comes to a close, it’s more important than ever to look into how you can make your life easier in 2021. One of the best ways to increase your revenue without increasing your workload is to invest in Airbnb automation. 

Now is a great time to review your processes and figure out ways to save time and energy. Here are 5 things you can do. 

 

1. Mark down any trends. 

2020 has caused unprecedented changes in the vacation rental industry, and the seasonal trends of years past might not apply in the age of the pandemic. However, at least in the United States, we’re likely to see the effects of this virus continue into 2021. 

To start your year-end review, it’s worth looking at how this year compared to previous years in terms of trends to see how the pandemic affected your business. Were people traveling during different seasons than usual, or traveling in smaller groups than previous years? Keep these new trends in mind as you update and optimize your listings for the new year. 

 

2. Write down your FAQs. 

Look back over your communication with potential guests from the past year. What questions were asked that you don’t already answer on your listing? 

It’s worth saving a document of form responses or message templates for the most common questions so you don’t have to keep typing up your correspondence from scratch.

 

3. Consider property management. 

A property management company can automate many aspects of the Airbnb process for you, from tackling customer service to optimizing your listings. The year’s end is a great time to look over your profits from the past 12 months and decide if hiring a property management company is right for your budget.

If you’ve been using a property management company, it’s also a good time to evaluate how well it’s been working for you. If you haven’t noticed a dramatic increase in profits, you might want to consider switching companies. 

 

4. Use Smart Pricing, if it’s right for you.

Airbnb’s Smart Pricing considers over 70 factors when adjusting your prices for you. For property owners who don’t want to keep track of optimal pricing, especially when the world is so unpredictable, this can be an attractive way to automate your listings. 

Smart Pricing can be helpful to some Airbnb owners, but others may find more success with manually adjusting their pricing. You might find that Smart Pricing isn’t as accurate as researching your competition can be. It all depends on your area and what works for your property, so play around with it before setting and forgetting. 

 

5.  Try touchless check-in. 

Many hosts are finding that automating their check-in process not only makes their lives easier, but is a hit with guests, as well. 

Touchless check-in is more popular than ever due to the pandemic. You can automate this by opting for keypad entry or a lockbox with a key for your rental property, then letting guests know the code before they arrive. 

 

The end of the year is always a great time to re-evaluate your Airbnb strategies, but especially now that so much has changed in 2020. Hosts have had to make many adjustments, but you can make your job much easier moving forward by automating your business for 2021. 

 

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Testimonials

At first I tried to take care of all of the cleaning process myself, and it turned out to be a bigger headache than anything else. So a friend told me about MaidThis and its been fantastic. I’ve been working with my cleaners for a few months so far. I recommend you check out the service for yourself.
Brent
Airbnb Host in LA
90+

Hours
Saved

I definitely think that as a company we've been able to make more money, not only because we're saving money by using Maid This, but also because they're helping take a few of the necessary evils with doing vacation rentals off of the property managers plate.
Laura G
Airbnb Host in LA
90+

Hours
Saved

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What Do Airbnb Management Companies Do?

What do Airbnb management companies do? from MaidThis

Whether you’ve been hosting for a while or are just starting to look into becoming a host, you might have noticed that many property owners use an Airbnb management company to handle the day-to-day tasks that go along with maintaining a vacation rental home. 

These companies can be costly, but are they worth the price? Here’s what you need to know about what Airbnb management companies can do for you.

 

What Airbnb Management Companies Can Manage

Airbnb management companies deal with a lot of the minutiae of operating a vacation rental property, including:

 

  • Rate optimization
  • Customer service
  • Check-in assistance
  • Maid and laundry services and/or management
  • Listing management and marketing
  • Property inspection and maintenance
  • Damage repairs

 

These companies can help you secure more bookings by improving your listings as well as providing 24/7 assistance for your guests. For many, this is a convenient way to make passive income from your rental property without having to deal with a lot of the downsides that being a host can entail. 

 

Do I Need an Airbnb Management Company?

Although useful, Airbnb management companies aren’t right for every property owner. Here are some factors that might come into play when deciding whether you want to take the plunge:

 

  • Price: Airbnb management companies typically take a percentage of the nightly profit from your property as commission, usually around 10-20%. You’ll have to consider whether this works for your budget. 
  • Proximity: If you live in another city or state from your rental property, it might give you peace of mind to have a local company to manage your rental property. If you live in town, it might be easier and more cost-effective to do it yourself or to hire an assistant to help you out instead. 
  • Skill: Many people are just not good at maintaining their listings or marketing their rental properties. In this case, you might actually be losing money without an Airbnb management company to help boost your business. 
  • Local knowledge: Out-of-state property owners might not be as knowledgeable about the area as a local property management company. In this case, the company is better equipped to answer guest questions and assist them if the need arises.

 

If you decide that hiring an Airbnb management company is right for you, here are a few to consider:

 

 

It’s important to do your research and choose an Airbnb management company that works for your budget and provides service in your area. You should also read client reviews and testimonials to make sure the company delivers what it promises. When you do find the right company, you’ll likely find it to be a great partnership. 

 

A property manager can give you peace of mind and take many tedious responsibilities off of your plate. Ultimately, the decision to use a property management company is up to you, but many hosts find that it’s more than worth the price. If you’re burnt out on the daily management of your rental company and struggling to keep up with hosting duties, hiring a property management company can be a game-changer.

 

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Testimonials

At first I tried to take care of all of the cleaning process myself, and it turned out to be a bigger headache than anything else. So a friend told me about MaidThis and its been fantastic. I’ve been working with my cleaners for a few months so far. I recommend you check out the service for yourself.
Brent
Airbnb Host in LA
90+

Hours
Saved

I definitely think that as a company we've been able to make more money, not only because we're saving money by using Maid This, but also because they're helping take a few of the necessary evils with doing vacation rentals off of the property managers plate.
Laura G
Airbnb Host in LA
90+

Hours
Saved

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Grow Big: Expanding Your Airbnb Business to Other Cities

Expand Airbnb Business to Other Cities with MaidThis

If you’ve seen a lot of success as a vacation rental host, the next logical step is to think about how to expand your Airbnb business. Buying a new vacation rental property in a lucrative city is a tempting prospect, but there are a few things to consider before taking the plunge. 

Here are 4 major things to keep in mind before expanding your Airbnb business to other cities. 

 

1. Do your research before expanding your Airbnb business.

If you’re planning on expanding your Airbnb business, you can’t just look for the most affordable property on the market. You need to first do your research and make sure the city you choose to buy in is popular with potential guests. 

Some cities are more lucrative than others; you might pay more up-front for a rental property in a high cost-of-living area, but you’ll be able to rake in more money down the line if it’s a vacation hotspot. There are many destinations, such as Las Vegas and Orlando, that have remained consistently popular with vacationers for many years. 

However, don’t only look at popular vacation destinations. Since the onset of the pandemic, travel habits have shifted in a big way. Many people are looking to escape to more remote locations, such as cabins in wooded areas or properties close to national parks and other outdoor attractions. 

When researching potential property locations, keep in mind that many areas will have peak- and off-seasons. Be sure that you’re financially stable enough to weather the slower periods and know when to expect them. 

Some locations offer year-round activities that may help you attract guests no matter the season, but others see most of their visitors in a shorter time frame.

You should also look into local rules and regulations governing Airbnb and other property rental services. Many cities are making it harder for hosts to homeshare, and you’ll want to be sure you don’t run afoul of any laws when looking to grow your business. 

 

2. Consider hiring a vacation rental property manager.

The problem with expanding to a new city is that if you don’t live there, you’re not likely to know much about the area or what activities there are for tourists to do. It will also be more difficult for you to tend to maintenance duties on the property or troubleshoot if a guest is having an issue.

Because of this, you might want to factor in the cost of hiring a property management company into your new investment. A rental management company can help you handle customer service, provide on-site assistance, and deliver deep local knowledge to your guests to help them have the best possible experience on their trip. 

Although property management companies take a percentage of your profits, they can save you a lot of time and hassle. Ultimately, you might end up making more money with a company to help you optimize your services. 

 

3. Prepare for the worst.

The global pandemic of 2020 showed us that no industry is completely untouchable when it comes to unforeseen disasters. That’s been especially true for the vacation rental industry. Before expanding, have a plan for what you would do if another illness, bad weather, or local regulations create a sudden drop in tourism in your new city. 

With the pandemic in particular, hosts have suddenly found themselves investing more in cleaning services and ways to make their vacation rentals more sanitary. It’s a good idea to have an emergency fund on hand for every property you own, both to insulate you against unexpected lean times and to help you adjust to any massive changes you might face. 

 

4. Put in the work.

Many properties for sale will not immediately be ready to host guests. Some have outdated appliances or decor, some have a strange number of bedrooms or bathrooms, and some have been neglected to the point of disrepair. It’s likely you will need to put some money into the property before you can start seeing significant returns on your investment. 

Be prepared to pay for remodeling and/or landscaping services to make your property more attractive to potential guests. A few upgrades can go a long way towards making a vacation rental more appealing to potential guests. 

 

While expanding your Airbnb business can lead to another lucrative stream of income for many hosts, it’s not a decision anyone should take lightly. It’s important to understand what you’re getting into before you buy. With a little strategy, however, you can grow your business and maximize your profits in a whole new place. 

 

Clean my
Vacation Rental


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  • Automated Scheduling
  • Cleaning Report with Pictures
  • Never a No-Show. Guaranteed.
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Testimonials

At first I tried to take care of all of the cleaning process myself, and it turned out to be a bigger headache than anything else. So a friend told me about MaidThis and its been fantastic. I’ve been working with my cleaners for a few months so far. I recommend you check out the service for yourself.
Brent
Airbnb Host in LA
90+

Hours
Saved

I definitely think that as a company we've been able to make more money, not only because we're saving money by using Maid This, but also because they're helping take a few of the necessary evils with doing vacation rentals off of the property managers plate.
Laura G
Airbnb Host in LA
90+

Hours
Saved

Blog

Environmentally Friendly Airbnb: Is Your Vacation Rental Eco-Friendly?

Is Your Airbnb Environmentally Friendly? from MaidThis.comIs your Airbnb environmentally friendly? Plenty of hosts ask themselves this question at several points throughout their hosting experience.

There are plenty of ways you can “go green” in your vacation rental and varying benefits for each change you make. Here are 4 ways to make your Airbnb environmentally friendly and the positive impact it can have.

 

Energy-Efficient Light Bulbs

Energy Star-rated light bulbs have been around for years now and are far more affordable than they used to be. While many may have questioned their effectiveness, the data is clear: Energy Star-certified light bulbs use up to 90% less energy than “traditional” light bulbs. That’s pretty amazing!

While we don’t recommend changing out all your light bulbs simply for the sake of saving energy (and ultimately wasting perfectly usable “traditional” bulbs that are still operational), we do recommend you replace old bulbs as they burn out with Energy Star-approved ones. You may opt to purchase enough bulbs for your entire home all at once so you can ensure the light coloring and potency is consistent from room to room, but this isn’t completely necessary.

 

Effective Weather-Stripping and Caulking

We often don’t think about the weather-stripping or caulking around doors, windows, and showers and sinks until we notice an issue. That said, it’s far better to head off issues by checking these things a couple of times every year than to wait for problems to arise.

Poor caulking or weather-stripping can lead to pricey leaks – from water to cold air coming in during winter to leaking cold air seeping outside during the hot summer months. These ultimately jack up your utility bills and long-term can cause potentially serious damage in your home. 

Keeping tabs on them to keep your costs down and use less energy overall is ultimately good for the environment. 

 

Efficient Water Fixtures

While you can’t control how guests utilize the water in your home, you can do your water bill and the environment a favor by installing low-flow shower heads and sink faucets in your bathrooms and kitchen.

 

Is it worth making the switch? The EPA estimates that the average American family uses as much as 300 gallons of water at home every. single. day. That’s a literal TON of water. By installing low-flow faucets and shower heads, you could reduce as much as 60% of water over-usage!

 

Smart Thermostats

Guests change the internal home temperature a lot. Let’s face it: It’s impossible to please everyone! 

How can you ensure your heating and cooling bills don’t run through the roof? Install a smart thermostat that will allow you to “lock” minimum and maximum temperatures. Not only will you potentially save a bit of money on your monthly bills but you’ll be doing the earth another small favor.

 

There are plenty of ways you can translate “green home” basics into your Airbnb. Look for things you can do with few barriers. You might be surprised how easy it is to implement environmentally-friendly practices into your vacation rental.

 

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Testimonials

At first I tried to take care of all of the cleaning process myself, and it turned out to be a bigger headache than anything else. So a friend told me about MaidThis and its been fantastic. I’ve been working with my cleaners for a few months so far. I recommend you check out the service for yourself.
Brent
Airbnb Host in LA
90+

Hours
Saved

I definitely think that as a company we've been able to make more money, not only because we're saving money by using Maid This, but also because they're helping take a few of the necessary evils with doing vacation rentals off of the property managers plate.
Laura G
Airbnb Host in LA
90+

Hours
Saved

Blog

3 Beginner Tips to Improve Your Airbnb Search Ranking

3 Beginner Tips to Improve Your Airbnb Search Ranking from MaidThis.com

With literally millions of vacation rental listings online, lots of hosts wonder how they can improve their search ranking on Airbnb. While it’s not an exact science, there are a few things you can do that could make a positive difference.

It’s important to remember that any changes you make won’t affect your listing ranking overnight. That said, to determine how well your changes are working, it’s important to sit on them for at least a month to determine their effect.

Here are 3 beginner tips to improve your search ranking on Airbnb and other short-term vacation rental sites. 

 

1. Invest in good photos. 

We’ve said it over and over (and you’ve heard it over and over from other short-term rental sources): PHOTOS WILL MAKE OR BREAK YOUR AIRBNB LISTING. Guests are more likely to click on listings that have great, professional-looking photos than ones that look like they were simply taken by the host on their phone. The algorithm on Airbnb will learn which listings tend to get the most action and push these to the top of search results over time.

Guests are looking for stellar photos that sell them a dream stay or vacation. Think about it in terms of how hotels market their properties. Hotels are really, really good at selling the appearance of their rooms and common areas because they have professional photos taken from the very best angles. 

The point here is not to over-sell what you have, but to be sure you can truly highlight all your best features. Be sure to choose a great lead photo, too, to entice guests to click on your listing when they’re searching through properties. 

 

2. Respond to guest questions ASAP.

The faster you can respond to guests, the better. In fact, you should stay in contact with guests well before their stay up until the time they leave

Airbnb tracks how quickly hosts reply to guest questions and booking requests. They keep tabs on how often a host replies in 24 hours or less – this is considered a good reply timeline. (Of course, the sooner you can reply, the better.)

Ideally, implement the instant book option for guests so you don’t have to worry about checking booking requests quickly enough (or turning them down which can also be detrimental to your ranking over time). Airbnb’s “What factors determine how my listing appears in search results?” help page explicitly mentions that allowing instant bookings can positively affect your search ranking.

Anytime you delay and wait for more than 24 hours to reply to guest correspondence or requests, imagine a negative “ding” on your Airbnb record. Over time, a build-up of “late” correspondence replies will negatively affect your ranking in search results.

 

3. Keep it super-clean.

This goes without saying, but guests expect a clean home. And we mean 5-star hotel-quality clean.

In the era of COVID, maintaining a clean home is more important than ever. Whether you’re rolling your sleeves up and doing it yourself or partnering with a company like MaidThis, it’s vital that you implement and maintain a coronavirus cleaning process.

Before the pandemic, guests simply expected a home to be squeaky clean and as good as what they saw in photos on the vacation rental listing. Now, they want to be sure they can’t possibly become ill from a previous guest or cleaner that may have been asymptomatic.

How do you accomplish demonstrating your cleaning systems in your listing? Harvest as many positive reviews as possible and ask your guests to specifically mention how they felt about cleanliness and safety. You can also download a free cleaning graphic from the MaidThis COVID Resource Center to add to your photo lineup.

 

Learning the ins and outs of the Airbnb algorithm is tough for all hosts, even those who are well seasoned. To maximize your occupancy potential, re-evaluate your listing a few times every year and make changes based on hints from Airbnb.

 

Clean my
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Testimonials

At first I tried to take care of all of the cleaning process myself, and it turned out to be a bigger headache than anything else. So a friend told me about MaidThis and its been fantastic. I’ve been working with my cleaners for a few months so far. I recommend you check out the service for yourself.
Brent
Airbnb Host in LA
90+

Hours
Saved

I definitely think that as a company we've been able to make more money, not only because we're saving money by using Maid This, but also because they're helping take a few of the necessary evils with doing vacation rentals off of the property managers plate.
Laura G
Airbnb Host in LA
90+

Hours
Saved

Blog

What We’ve Learned about Airbnb Domestic Travel in 2020

what we've learned about US domestic travel in 2020 from MaidThis.com

In 2019, Americans spent a whopping $972 billion on domestic travel – and that was at a time when international travel was still a wide-open option.

While some states have instituted travel restrictions and there’s no question that all travel levels are down from their expected marks this year, Americans are still making efforts to move around the country. As summer winds down, here are a few things we’ve learned about Airbnb domestic travel in the U.S. and how we expect they’ll continue to make an impact through the end of 2020.

 

Guests are planning ahead less and traveling more spontaneously. 

According to data compiled by Guesty, there’s been a major uptick in bookings made just a week before “go-time.” More and more guests are “feeling out” the moment – case levels where they’re traveling from and to, restrictions on travel and movements in the area they’re vacationing in, and whether or not entertainment venues and activities are open – before they book. 

These days, such precautions are completely warranted and the emerging pattern makes sense as most Americans are genuinely concerned about their health and the safety of those around them. Because there’s really no telling when this will all be “over,” based on current trends, we’re going to bet that bookings for much of the rest of this year will follow this pattern.

 

More people are opting to stay closer to home than travel across the country. 

Earlier this summer, Airbnb reported a huge uptick in local bookings around the world – meaning guests were opting to stay closer to home rather than travel to far-away places. This surge was a surprise given the pandemic was still looking pretty dire in a lot of places and considering the bottoming-out of cancellations it experienced as the pandemic made its way around the globe.

As air travel is still a risk given the necessary close proximity to other travelers and the question of the safety of recirculated cabin air (even with many airlines promising state-of-the-art filtration systems, there is still no consensus or enough study information to confirm how truly safe airplane air is), fewer travelers are trekking anywhere near airports.

 

More than ever, guests are opting to stay longer

Rather than booking for a short time, guests are often choosing to extend their stays. This could be a combination of necessity and opportunity: Guests who really want to experience a location can’t cram as much into a shorter stay and thanks to the surge in remote work requirements, they may have the time to “live” somewhere else for a while. 

Airbnb seems to be pushing this by alerting hosts like you to update their listings to cater to guests looking for longer-term stays and by giving guests more obvious long-term, close-to-home options. We expect this to become more of a norm than it was before given the continuing crisis, though there will still be plenty of guests who only book for a few days.

 

Things began to heat up for the summer. With the slow season upon us, we’re sure to see more shifts in the “normal” expectations for bookings. That said, by arming yourself with recent facts and having a better idea of what guests are looking for in their stays, you may be able to come out on top.

 

Clean my
Vacation Rental


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  • Automated Scheduling
  • Cleaning Report with Pictures
  • Never a No-Show. Guaranteed.
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Testimonials

At first I tried to take care of all of the cleaning process myself, and it turned out to be a bigger headache than anything else. So a friend told me about MaidThis and its been fantastic. I’ve been working with my cleaners for a few months so far. I recommend you check out the service for yourself.
Brent
Airbnb Host in LA
90+

Hours
Saved

I definitely think that as a company we've been able to make more money, not only because we're saving money by using Maid This, but also because they're helping take a few of the necessary evils with doing vacation rentals off of the property managers plate.
Laura G
Airbnb Host in LA
90+

Hours
Saved

Blog

3 Key Takeaways from the “State of the STR Industry” Report

3 Key Takeaways from the "State of the STR Industry" Report from MaidThis.com

Times have changed, haven’t they? 

At the start of the year, 2020 really seemed like it was going to be something spectacular. Arguably, it has been, albeit for reasons no one could ever have imagined. 

Like you, we’ve wondered what the long-term effects will be for the vacation rental industry and how other businesses have been faring. Thanks to Guesty’s recent “The State of the Short-Term Rental Industry Amid Covid-19” report, we have a better idea. 

Here are the 3 biggest takeaways we noted from Guesty’s report. 

 

1. Nearly all hosts have enacted more robust cleaning practices… and rightly so. 

When a dangerous virus lurks in communities – especially one that causes a sickness like Covid-19, where some infected individuals may not even know they’re spreading it – there’s no such thing as “too clean.”

Hosts around the globe have gone out of their way to ensure their homes are not just clean but that everything is sanitized and surfaces are properly disinfected. In addition, hosts who have seen the most success haven’t been shy about the changes they’ve made: The newest “best practice” is to mention your cleaning and disinfecting in both your listing name and your description.

At MaidThis, we’ve done our part to ensure all the cleaners we match you with follow our Covid-19 safety guidelines and have created the Covid-19 Resource Center to help you communicate your cleaning changes to your guests effectively.

 

2. Hosts with the best Covid-rebounds are implementing more flexible cancellation policies. 

Now, more than ever, flexible cancellation policies are king. 

Leisure travel hasn’t experienced a hit like this in modern history. Guests are leery of booking stays they can’t be certain will come to fruition. Their reasoning for being cautious should come as no surprise: With the threat of more states reneging on their reopening plans and the possibility of further skyrocketing Covid case numbers, plenty of folks are unwilling to make plans they can’t easily cancel. 

While you may not be willing to go with a fully-forgiving cancellation policy, the numbers suggest that any kind of cancellation is better than none. (Arguably, this has always been true.) As things can change in a flash these days, you’ll be more likely to see bookings increase if you give guests at least a week to change their plans. 

 

3. Industry insiders expect short-term rentals to bounce back faster than hotels post-Covid.

While it won’t happen overnight, industry insiders like Guesty and hosts alike expect the short-term rental market to regain its stride in due time. 

Why?

Social distancing is a big reason. Hotels make it nearly impossible for guests to distance well enough and avoid high-contact areas like elevators and lobbies. Offerings like free continental breakfasts have become a thing of the past due to the threat of community spread and there’s no telling how safe (or not) public swimming pools – both indoor and outdoor – can be if someone was unknowingly infected with Covid-19. 

Short-term rentals make it easier for travelers to keep their distance. Whether they rent a place with a private pool or opt to prepare their own breakfast, there’s a sense of security in knowing there are no shared amenities at a vacation rental like there are in a hotel. This alone plays a huge role in guests’ peace of mind. 

 

There are still many “unknowns” with this virus – not just from a scientific perspective but from an economic perspective. No one can say with certainty how things will continue and how quickly affected industries will recover and find sure footing. As we all continue to discover a new normal, we expect to see more positive feedback surrounding these observations and others like them.

 

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At first I tried to take care of all of the cleaning process myself, and it turned out to be a bigger headache than anything else. So a friend told me about MaidThis and its been fantastic. I’ve been working with my cleaners for a few months so far. I recommend you check out the service for yourself.
Brent
Airbnb Host in LA
90+

Hours
Saved

I definitely think that as a company we've been able to make more money, not only because we're saving money by using Maid This, but also because they're helping take a few of the necessary evils with doing vacation rentals off of the property managers plate.
Laura G
Airbnb Host in LA
90+

Hours
Saved

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Local Airbnb Bookings Are Surging for Summer

 

Local Airbnb bookings are surging for summer from MaidThis.com

Corona-cabin fever is real and plenty of people are sick and tired of looking at their own walls. While international airplane travel is definitely down and will continue to take a hit this year, local travel is making a comeback.

People with vacation time to kill may not travel across the globe, but they may travel cross-country. Airbnb is reporting a massive boost in same-country bookings compared to this time last year. According to AirDNA, an international Airbnb data analysis company, bookings in the US are continuing to inch upward.

So, what does this new little surge mean for you as an Airbnb host? Get ready now: Depending on where in the country you’re located, it could mean a helpful uptick in your bookings, too.

 

Folks are itching to get out of their own neighborhoods.

The extended period of local lockdowns has even the most dedicated “home-bodies” scrambling to make plans to get out of the house. Now that restrictions are lifting, we’re likely to see a slight shift in the meaning of the popularized term “staycation.” Folks may stay close to home, but not actually at home and ultimately make plans to get even a few miles down the road.

Now, more than ever, having “fancy” or high-ticket amenities is a sure way to draw in guests. People are building up some courage to leave their homes and stay in an Airbnb, yes. But they’re not as likely to be flocking to neighborhood farmers’ markets, cafes, or events (which have mostly been canceled anyway).

Things like having an above-average outfitted kitchen, a household Netflix or HBO subscription, a killer surround sound system, video gaming systems, or even a stash of “old school” games like “Clue” or “Phase 10” are sure to appeal to guests just looking to find some fresh surroundings.

Be sure to implement a deposit system through Airbnb to protect any big-ticket items you may have or plan to add to your vacation rental.

 

Not to mention, summer is officially here.

Many people are eager for a change of scene and summer is traditionally the time for vacations and fun. It isn’t just single people looking, either – it’s people with families.

Families are figuring out their own forms of “new normals” and chances are, many summer vacation plans that were in the works are now distant memories. Big crowd-drawers like Disneyland have made changes to how they’ll handle their own guests and will likely see massive dips in their numbers despite enacting social distancing measures.

That said, parents with youngsters who have been out of school for months now are ready for a break – even if that just means doing the same routines in a new setting and foregoing bigger vacation plans. 

Again, guests are looking for different things these days: Proximity to large venues is far less important than it once was and things like parking availability are likely to rank higher on vacation rental wish lists. 

 

As Americans continue to become more comfortable with the thought of traveling both locally and domestically, it’s becoming clearer that all is not lost for vacation rental hosts. 

So, what does this information combination mean for you as a host?

Here’s our biggest piece of advice for the moment: If you haven’t already, now is a great time to accept instant bookings. Many folks are making decisions at the last minute to leave their homes for a short weekend as lockdown restrictions are lifting. By allowing guests to book instantly, you further increase the possibility of increasing your occupancy rate.

 

Looking for more ideas to keep your guests safe and ensure them of the steps you’re taking? Be sure to check out our MaidThis Covid -19 Resource Center.

 

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Testimonials

At first I tried to take care of all of the cleaning process myself, and it turned out to be a bigger headache than anything else. So a friend told me about MaidThis and its been fantastic. I’ve been working with my cleaners for a few months so far. I recommend you check out the service for yourself.
Brent
Airbnb Host in LA
90+

Hours
Saved

I definitely think that as a company we've been able to make more money, not only because we're saving money by using Maid This, but also because they're helping take a few of the necessary evils with doing vacation rentals off of the property managers plate.
Laura G
Airbnb Host in LA
90+

Hours
Saved

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Increase Bookings during COVID-19: Airbnb Coronavirus Tips for Hosts

Increase Bookings during COVID-19: Airbnb Coronavirus Tips for Hosts

COVID-19 has changed the hospitality industry – if not forever, at least for the time being. Airlines, hotels, and vacation rentals are all having to cope with massive changes in order to keep both their guests and their staff safe.

These changes are coming about not only because of the highly transmissible coronavirus, but also because without them, travelers aren’t likely to feel confident about venturing out to places where they have little control over their surroundings.

So as a vacation rental host, you may be asking yourself what you should be doing to not only give your guests peace of mind when they stay with you, but also what you should be doing to drum up more business. 

Here are 7 Airbnb coronavirus tips to help ensure your potential and confirmed guests that you’ve got everything covered.

 

Airbnb Coronavirus Tip #1: Update your listing description.

Chances are you were already planning to do this (or already have), but it’s still worth listing in our tips. The point we want to make here is to be mindful of the language you’re using in your listing and to use specific key phrases.

 

1. Add the words “sanitized” or “sterile” to your vacation rental listing name.

Yes, we’re completely serious – this is not going overboard; it’s the bare minimum. Whatever cute name you had before can stay, but adding these words will help you immediately stand out from part-time side hustlers that aren’t using their Airbnb listings as a major source of income or treating them like true businesses. 

Check out how these hosts from Sedona, Kuala Lumpur, and London have updated their listing names.

While you’re at it, you might even want to throw in “COVID-19” or “coronavirus” with your “sanitized” or “sterile” to really beef up your new headline. 

 

2. Add a “sanitized” phrase or sentence to the top of your listing description. 

While your title definitely needs an update, your actual description could do with a reassuring facelift, too.

Guests are on the lookout now for every hint that you’ve meticulously turned over your vacation rental after previous guests have checked out. There’s no better way to put them at ease than to repeat yourself for good measure. 

At the top of your listing, be sure to highlight that you’ve either “sanitized” or “sterilized” your home from top to bottom. You don’t have to get crazy-detailed if that’s not your thing; a single sentence should do the trick. 

Need some help with this? Copy our sanitization message below and paste it into your listing:

 

**COVID-19 SAFETY UPDATE** This home is professionally sanitized and all high-touch areas are thoroughly sterilized between stays. We take the safety and health of our guests very seriously.

 

You can embellish if you’d like – check out this listing in San Diego for an example – or simply leave the message as it is. 

 

3. Add a photo to your Airbnb listing detailing the turnover cleaning process and keep it close to the lead photo.

Here’s another no-brainer: The more you can do to reiterate you’re taking COVID-19 and effective sanitization and sterilization seriously, the more confidence your guests will have in you as a host. 

While it’s true that people are visual shoppers and will be looking for the right words in your listing, they’re going to be even more impressed if you can literally show them what you’re doing to ensure their safety. 

To make this super easy, we’ve created a downloadable graphic in the MaidThis COVID Resource Center for you. Just pop this into your photo lineup and you’ll be good as gold. 

 

Airbnb Coronavirus Tip #2: Make some COVID-inspired changes in your home.

In all seriousness, your preparations and marketing shouldn’t stop at your listing updates. It’s imperative that you make some changes or additions to your home and how you run your business (for better or for worse, unfortunately). 

We’re not suggesting you go out and buy a sanitization fogger for yourself (though you could do that and possibly write it off on your taxes next year) but there are a few small-ish things you can do.

While you’re in the process of updating your listing, you might want to also make mention of the things you’ve done to make your vacation rental more COVID-safe. 

 

4. Switch your main door locks to keyless entry options.

Cut down on guests needing to use actual keys (and you having to disinfect them after every checkout) or touch much of your entry door by adding keyless entry locks.

Some locks are designed in such a way that guests can enter codes with their knuckles rather than their fingertips, further protecting the deadbolt system from becoming a new home for COVID virus particles or your guests picking it up from there.

 

5. Deck the halls with disinfectant. (Fa la la la la, la la la la)

At this point, no amount of hand sanitizer is too much. If you can manage to get your hands on enough, put hand sanitizer and/or sanitizer wipes in every room of your home. While it’s still a bit hard to come by in some places, you can still purchase bottles from a few major retailers

Additionally, consider adding a portable disinfectant stand by the door so guests can sanitize their hands the minute they walk in. Even if you’ve installed a keyless deadbolt, guests should clean their hands as soon as they can. 

This is a habit we’re all getting the hang of, so by putting a sanitization station immediately inside the entrance, you’re helping create a new habit and protecting your guests and ultimately your vacation rental. Put a photo of this in your listing pictures to market it along with your downloadable cleaning graphic.

 

6. Display your Airbnb turnover cleaning checklist.

Give your guests the ultimate peace of mind by leaving a copy of your cleaning checklist. Seeing exactly what goes into a turnover cleaning will help them better understand the amount of care and attention to detail you’ve put into ensuring their safety and comfort. 

Download and print out the COVID-19 Cleaning Checklist provided by Airbnb from the MaidThis COVID-19 Resource Center and leave it on the kitchen counter or in another obvious spot in your home. Your guests will appreciate it and may even go as far as to mention it in their review.

 

7. Air out your Airbnb between guests.

While the norm pre-COVID may have been to stack as many check-ins and check-outs back-to-back as you could muster, now the opposite is true. 

Airbnb Official Guidelines recommend that you leave your home vacant for 24-72 hours between guests to help eliminate viruses. If you can, open windows to help circulate fresh air. Make a point to mention all of this in your updated description, too.

 

While it’s true that we’re all heading for a “new normal,” this isn’t the end for Airbnb hosts. As travelers gain more confidence and begin learning how to better protect themselves as they move around the globe, things will get better. 

The best way to ensure your success is to make changes now, whether big or small. The more you can do to reassure your guests by using these Airbnb coronavirus tips, the more likely you’ll be to bounce back quickly and finish the year on a high note.

 

Clean my
Vacation Rental


single-blog-sidebar-vacation-rental
  • Automated Scheduling
  • Cleaning Report with Pictures
  • Never a No-Show. Guaranteed.
Book Now

Testimonials

At first I tried to take care of all of the cleaning process myself, and it turned out to be a bigger headache than anything else. So a friend told me about MaidThis and its been fantastic. I’ve been working with my cleaners for a few months so far. I recommend you check out the service for yourself.
Brent
Airbnb Host in LA
90+

Hours
Saved

I definitely think that as a company we've been able to make more money, not only because we're saving money by using Maid This, but also because they're helping take a few of the necessary evils with doing vacation rentals off of the property managers plate.
Laura G
Airbnb Host in LA
90+

Hours
Saved