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4 Ways to Make More Money As an Airbnb Host in 2021

It’s clear that travel looks far different at the start of 2021 than it did at the beginning of 2020. With the global pandemic shifting travel patterns and guest behaviors around the world, hosts can’t rely on the same old strategies if they want to see continued success.

A savvy host, however, can use this time to build up his/her business and take advantage of new opportunities. Here are four ways you can breathe new life into your Airbnb business and make more money from hosting in 2021.

1. Re-optimize your listing

At the beginning of the year, it’s always a good idea to revisit your listing and improve your optimization. Replace low-quality photos with better ones, break up big chunks of text to make your listing easier to skim, and be sure to include keywords in your title that will make potential guests want to click.

If you haven’t already, now is a great time to add information about your cleaning process to your description. Guests want to feel safe while booking, and they’re more likely to choose a host who is taking the concerns of guests seriously.

2. Improve your communication

In this day and age, travelers are more cautious than ever when booking their travel. There are more questions than usual to ask before booking, such as whether you offer contactless checkin or if local attractions are open.

It’s important to improve your communication and reply to any messages as quickly as possible. A delay can mean losing out on a potential guest to one of your competitors. Set up alerts on your phone so you’re notified the second a message comes through and you’ll be able to respond right away.

3. Know the local scene

As mentioned above, there’s more uncertainty than usual when it comes to travel during the global pandemic. Local restrictions and regulations can change week to week, leaving travelers wondering if their plans will pan out.

You can make the process easier for your potential guests by keeping your listing up to date with all of the important information they’ll need about your area, such as whether restaurants are open and what attractions they can experience while they’re there. You can win over more guests simply by making the booking process as convenient as possible.

4. Offer online experiences

Airbnb has recently launched “online experiences” as a way to help hosts make money even if visitors aren’t traveling as much as they used to. These experiences allow hosts to capitalize on their talents by filming video classes or experiences that anyone can pay to watch.

These can range from meditation lessons to tarot readings to escape rooms—the possibilities are endless! If you have a knack for cooking or a passion for yoga, you can share it with the world while opening a stream of passive income for when the travel season dies down.

Although it’s certainly a challenge to adapt to the shifting travel landscape that 2021 has to offer, a savvy host can still find success. By thinking outside the box and simplifying the process for your guests, you can ensure that your business stays active, no matter the news.

This article originally appeared in our twice-monthly Guest Book newsletter.

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At first I tried to take care of all of the cleaning process myself, and it turned out to be a bigger headache than anything else. So a friend told me about MaidThis and its been fantastic. I’ve been working with my cleaners for a few months so far. I recommend you check out the service for yourself.
Brent
Airbnb Host in LA
90+

Hours
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I definitely think that as a company we've been able to make more money, not only because we're saving money by using Maid This, but also because they're helping take a few of the necessary evils with doing vacation rentals off of the property managers plate.
Laura G
Airbnb Host in LA
90+

Hours
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Year-End Review for Short-Term Rental Industry

2020 Year-End Review for Short-Term Rental Industry from MaidThis.com

It’s clear to everyone that the COVID-19 pandemic has affected travel in unprecedented ways. Some hosts have struggled to maintain their businesses this year, while others in different parts of the country have enjoyed renewed success as restrictions have shifted throughout the course of 2020. 

Guesty has surveyed over 400 vacation rental owners to discover just how the pandemic has affected bookings throughout the year and has released their findings in their “Industry Report: State of the Short-Term Rental Industry Amid COVID-19.” 

Here are 5 of the most important takeaways for vacation rental hosts and the STR industry as a whole. 

 

1. Travel is more spontaneous. 

As the news about the pandemic seems to change every day, it’s becoming more difficult for people to make long-term plans. As such, last-minute bookings have become the norm. According to the hosts surveyed, 30% of reservations were made within 30 days of a stay, 40% of reservations were made within one week, and 15% were made the same day.

 

2. Families are looking for space. 

Lockdown has forced many families to cut back on their usual activities, which can be particularly hard on young children – especially if a family doesn’t have an adequate outdoor space for kids to run around and play at home.

Because of this, vacation rentals with large yards have seen a jump in popularity. If your property has a great outdoor space, be sure to highlight this in your listing to attract guests who are looking for a little more space. 

 

3. Digital nomads are thriving. 

With many companies switching to full-time remote work, employees are free to work from anywhere with a reliable wi-fi connection. Because of this, rental hosts have seen an increase in extended stays, with the majority being around 1-3 months in length. 

Earlier in the year, many travelers were looking to escape the city, so hosts in remote areas were more likely to see this type of extended stay. However, as the pandemic stretches on, people have begun booking stays in larger cities once again, so many hosts can capitalize on this demographic. 

 

4. Flexible cancellation can help. 

In the spring and summer, there was a rise in emergency cancellations, as COVID-19 restrictions progressed at a different pace everywhere around the world. Today, according to the report, the majority of cancellations occur 2-3 weeks before a trip, which is a significant improvement.

While those last-minute cancellations have tapered off, a flexible cancellation policy is likely to make guests feel more comfortable when booking their stay, especially as cases are on the rise in the United States. 22% of the hosts surveyed in the industry report have found that flexible cancellation was the most helpful strategy for their business in 2020.

 

5. Expect more bookings, but also more cancellations. 

Many travelers feel more comfortable booking an Airbnb than staying in a hotel. Guests report feeling safer in an Airbnb, as there are fewer common areas and shared surfaces, fewer people, and less guest turnover than in hotels. 

Because of this, travelers who would normally stay in a hotel for the holidays may book Airbnbs instead. However, COVID-19 is expected to spike after Thanksgiving. If regulations surrounding health and safety become more strict, more guests are likely to cancel their stays and decide not to travel at all for Christmas and New Year’s. 

 

While travel has changed beyond what we could have expected in 2020, it’s clear that many vacation rental owners are still seeing a level of success. The important thing is to understand the shifting trends and make adjustments to your business strategy accordingly.

 

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Testimonials

At first I tried to take care of all of the cleaning process myself, and it turned out to be a bigger headache than anything else. So a friend told me about MaidThis and its been fantastic. I’ve been working with my cleaners for a few months so far. I recommend you check out the service for yourself.
Brent
Airbnb Host in LA
90+

Hours
Saved

I definitely think that as a company we've been able to make more money, not only because we're saving money by using Maid This, but also because they're helping take a few of the necessary evils with doing vacation rentals off of the property managers plate.
Laura G
Airbnb Host in LA
90+

Hours
Saved

Blog

Set Up Airbnb Automation for the New Year

Set Up Airbnb Automation for the New Year from MaidThis Airbnb Cleaning

As the year comes to a close, it’s more important than ever to look into how you can make your life easier in 2021. One of the best ways to increase your revenue without increasing your workload is to invest in Airbnb automation. 

Now is a great time to review your processes and figure out ways to save time and energy. Here are 5 things you can do. 

 

1. Mark down any trends. 

2020 has caused unprecedented changes in the vacation rental industry, and the seasonal trends of years past might not apply in the age of the pandemic. However, at least in the United States, we’re likely to see the effects of this virus continue into 2021. 

To start your year-end review, it’s worth looking at how this year compared to previous years in terms of trends to see how the pandemic affected your business. Were people traveling during different seasons than usual, or traveling in smaller groups than previous years? Keep these new trends in mind as you update and optimize your listings for the new year. 

 

2. Write down your FAQs. 

Look back over your communication with potential guests from the past year. What questions were asked that you don’t already answer on your listing? 

It’s worth saving a document of form responses or message templates for the most common questions so you don’t have to keep typing up your correspondence from scratch.

 

3. Consider property management. 

A property management company can automate many aspects of the Airbnb process for you, from tackling customer service to optimizing your listings. The year’s end is a great time to look over your profits from the past 12 months and decide if hiring a property management company is right for your budget.

If you’ve been using a property management company, it’s also a good time to evaluate how well it’s been working for you. If you haven’t noticed a dramatic increase in profits, you might want to consider switching companies. 

 

4. Use Smart Pricing, if it’s right for you.

Airbnb’s Smart Pricing considers over 70 factors when adjusting your prices for you. For property owners who don’t want to keep track of optimal pricing, especially when the world is so unpredictable, this can be an attractive way to automate your listings. 

Smart Pricing can be helpful to some Airbnb owners, but others may find more success with manually adjusting their pricing. You might find that Smart Pricing isn’t as accurate as researching your competition can be. It all depends on your area and what works for your property, so play around with it before setting and forgetting. 

 

5.  Try touchless check-in. 

Many hosts are finding that automating their check-in process not only makes their lives easier, but is a hit with guests, as well. 

Touchless check-in is more popular than ever due to the pandemic. You can automate this by opting for keypad entry or a lockbox with a key for your rental property, then letting guests know the code before they arrive. 

 

The end of the year is always a great time to re-evaluate your Airbnb strategies, but especially now that so much has changed in 2020. Hosts have had to make many adjustments, but you can make your job much easier moving forward by automating your business for 2021. 

 

Clean my
Vacation Rental


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  • Automated Scheduling
  • Cleaning Report with Pictures
  • Never a No-Show. Guaranteed.
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Testimonials

At first I tried to take care of all of the cleaning process myself, and it turned out to be a bigger headache than anything else. So a friend told me about MaidThis and its been fantastic. I’ve been working with my cleaners for a few months so far. I recommend you check out the service for yourself.
Brent
Airbnb Host in LA
90+

Hours
Saved

I definitely think that as a company we've been able to make more money, not only because we're saving money by using Maid This, but also because they're helping take a few of the necessary evils with doing vacation rentals off of the property managers plate.
Laura G
Airbnb Host in LA
90+

Hours
Saved

Blog

Recharge Yourself as a Host this Fall

Recharge Yourself as an Airbnb Host from MaidThis.com

Someday, we’ll all be able to look back on 2020 and laugh, right?… We can only hope. 

There’s no denying that this year has been, in the words of CNN’s Jake Tapper, “a hot mess, inside a dumpster fire, inside a train wreck.” (His remarks were in response to the first presidential debate, but they still apply to the year as a whole, wouldn’t you say?)

So, while a few things remain on this year’s check-off list, one thing may not be on your to-dos that really should be is to recharge

We’ve all taken a beating and we all need a little R&R. Here are a few of our recommendations on how to recharge yourself as a vacation rental host this fall. Best of all, they’ll fit any budget. 

 

1. Book an Airbnb staycation.

You may be rolling your eyes at this one, but hear us out on this one. There are two reasons we recommend going this route: 

A) You’re away from home and a true guest somewhere else, and 

B) If you can’t help but work, you can take the opportunity to spy a little on your competition.

We recommend going a little crazy here and booking a night or two in a place that you wouldn’t normally – maybe something more expensive than you’d typically look for. Consider a place like this super-hip downtown loft or really get outside the city in this cozy Airbnb Plus historic home once owned by actress Bette Davis.

The idea here is to, for once, be the guest and not the host. Treat yo’self. 

 

2. Support local businesses: Book a spa appointment, order a hefty take-out order from your favorite restaurant, and look for other “shop local” opportunities.

Everyone is struggling these days, especially small businesses across America. If you’re looking to recharge yourself, you can also do a little good by supporting your peers.

If you’re not comfortable visiting a spa, purchase a gift card from them or buy one for a friend. You’re still supporting the business! If funds are tight, look for deals on Groupon.

If you’re not comfortable (or unable to because of city or state closure mandates) sitting in a restaurant to eat, order a big takeout meal. Order for a meal or two and choose menu items that will still taste great when they’re reheated at home. This way, you’re supporting a local business and saving yourself the trouble of cooking for multiple meals. *HIGH FIVE* While you’re at it, tip the staff at the restaurant even though you’re not dining in. 

Ask friends and search the web for other ways you can treat yourself and support other community entrepreneurs. 

 

3. Find a new hobby.

There are so many things you can do to fill your time and the internet has opened a world of learning to everyone. Even before the pandemic hit, online classes and courses were available to anyone willing to learn a new craft. 

Look into Airbnb’s Online Experiences or consider learning hubs like Skillshare or Masterclass. There’s so much to learn out there and at such an affordable price. Take your mind off your struggles for a while and find something new to enjoy.

 

After a year like the one we’ve had, it’s important to remember to take time to reflect on the good. Step away from everything for a moment and make an effort to do something for yourself.  

Take what time we have left to turn things around and prepare for the awesomeness that will be 2021. By giving yourself a little time to recharge as a host, you’ll be ready for what comes next.

 

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Vacation Rental


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Testimonials

At first I tried to take care of all of the cleaning process myself, and it turned out to be a bigger headache than anything else. So a friend told me about MaidThis and its been fantastic. I’ve been working with my cleaners for a few months so far. I recommend you check out the service for yourself.
Brent
Airbnb Host in LA
90+

Hours
Saved

I definitely think that as a company we've been able to make more money, not only because we're saving money by using Maid This, but also because they're helping take a few of the necessary evils with doing vacation rentals off of the property managers plate.
Laura G
Airbnb Host in LA
90+

Hours
Saved

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Vacation Rental Insurance: Are you Covered?

.Vacation Rental Insurance: Are you Covered? from MaidThis.com

Whether you’re renting a property as a serious source of income or just as a side hustle, it’s important that you have the right insurance policy to cover any damages that might occur. As running a vacation rental is a business activity, your usual homeowner’s policy or landlord’s policy won’t be valid for the times you rent your property out for short-term stays.

Luckily, many insurance policies are specifically designed for short-term rental properties these days and most providers will allow you to easily add a short-term rental policy to your usual home insurance plan. 

Here’s what you need to know about vacation rental insurance. 

 

What should your vacation rental insurance cover? 

What’s the difference between vacation rental insurance and homeowner’s insurance? The answer is the degree of coverage as well as what areas are covered. 

There are three main categories you should look at when determining what coverage you’ll need for your rental property: 

 

  • Liability: Without liability insurance, your guests could potentially sue you for any injuries or accidents that happen on your property. This is true even if it doesn’t seem like you’re at fault. General liability insurance protects you and your assets in the event of an unforeseen disaster resulting in injury. 
  • Property Damage: For serious property damage caused by renters or natural disasters, many hosts would be out of luck without property damage insurance. Make sure that the insurance policy you choose covers your entire property, including decks, sheds, and other structures that might be set further away from the house. 
  • Loss of Income: Your property is considered a business expense, so if damages prevent you from renting it out, you’ll need insurance to cover the loss of income. You may be able to be compensated for the time that you miss out on renting due to repairs as well as the repairs themselves. 

 

With a comprehensive insurance package, you won’t have to worry about things going awry when you rent out your property. It’s almost always worth the investment if you’re serious about vacation rental hosting. It’s much cheaper to pay for insurance than it would be to pay for damages or lawsuits that might occur without it. 

 

Vacation Rental Insurance Providers

It’s easy to find a trusted name when it comes to vacation rental insurance. Many of the big-name insurance providers now offer homeshare or short-term rental insurance policies. Here are a few to consider: 

 

The insurance provider you choose will depend on your individual rates as well as what feels best for you. It’s a good idea to shop around and see how the policies differ before committing to one. Don’t just go with what’s familiar; the insurance provider you’ve used for auto insurance in the past might not necessarily be the best choice for your vacation rental insurance. 

 

Overall, an airtight vacation rental insurance policy will save you a lot of time and hassle if something goes wrong during a guest’s stay. You can rest easy knowing that your property is covered, no matter what life (or a guest) throws at you. 

 

Clean my
Vacation Rental


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  • Automated Scheduling
  • Cleaning Report with Pictures
  • Never a No-Show. Guaranteed.
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Testimonials

At first I tried to take care of all of the cleaning process myself, and it turned out to be a bigger headache than anything else. So a friend told me about MaidThis and its been fantastic. I’ve been working with my cleaners for a few months so far. I recommend you check out the service for yourself.
Brent
Airbnb Host in LA
90+

Hours
Saved

I definitely think that as a company we've been able to make more money, not only because we're saving money by using Maid This, but also because they're helping take a few of the necessary evils with doing vacation rentals off of the property managers plate.
Laura G
Airbnb Host in LA
90+

Hours
Saved