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Should You Increase Your Nightly Rate?

increase nightly rate airbnb

 

Spring is a great time to re-evaluate things: Did you set goals for the new year? Time to revisit them and make sure you’re on track. Do you want to achieve something special this season? Write it down and make a plan.

When it comes to your Airbnb business, the majority of your success hinges on your nightly rate. Set it too high and you may be missing out on bookings. Set it too low and you may be missing out on money.

If you’re not sure how to determine your ideal nightly rate, here are 3 easy steps to help you find that sweet spot.

1. Look at your occupancy rate over the past year.

This can be a challenge if you don’t consider yourself to be much of a “numbers person,” but it’s well worth the effort.

Look back over your records from the past 6-12 months: How often did you have vacancies when you didn’t want them and what was your nightly rate?

Now, if you were booked a good amount of the time and are, overall, happy with your performance, look closer. How many weekends were you unwillingly vacant that you would have preferred to have been booked?

If you had few – or even better, no – vacancies over weekends over the timeframe you’re observing, chances are you can stand to raise your rate.

2. Look at your competitors in your area.

Spying on the competition is one of the best ways to get top-shelf information.

Run a search on other vacation rentals in your neighborhood. What’s their availability like over the next 4-8 weeks? Based on their photos, listing description, and reviews, do you think they should expect to be booked more or less than what they currently are?

Now, zero in on the money: What’s their average nightly rate? Again, based on a quick overview of their place, do you think it’s worth what they charge for an average or nightly rate? Do you think guests would be willing to pay more for their place and if so, how much? What about the opposite – are they charging too much? Should they lower their rate?

As a fellow host, you’re a bit of an expert. Go ahead –judge the competition and compare your notes to your own listing’s details.

3. Run an experiment: Raise your rate just a tad.

We don’t recommend doing this with vacancies that are just around the corner. Instead, look further into the future, a good 4-8 weeks ahead.

Keep yourself focused on your project. This will take some true observation skills.

Start small here – don’t get too excited. You know the (horrifying) anecdote about the frog in the pot and how he doesn’t notice as the water gets increasingly hotter? Apply the same principle here (without harming any amphibians).

You might begin by adding a small amount, say, $5-10 a night. Alternatively, go with a percentage instead, like 1-5%. Anything above $10 or 5% might be too high to really track differences, so be mindful of your price hikes.

Give it some time and watch what happens. Keep increasing your rate, little by little, until you hit a place where you either no longer feel comfortable inching higher or you start to see a (minor) dip in bookings when you think there shouldn’t be. Go back to that last “comfortable” rate and stick with it through the high season.

 

Finding your ideal rate truly is a science and requires a bit of elbow grease and patience. But for those who put in the effort, the payoff is (literally) worth it.

 

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Vacation Rental


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  • Automated Scheduling
  • Cleaning Report with Pictures
  • Never a No-Show. Guaranteed.
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Testimonials

At first I tried to take care of all of the cleaning process myself, and it turned out to be a bigger headache than anything else. So a friend told me about MaidThis and its been fantastic. I’ve been working with my cleaners for a few months so far. I recommend you check out the service for yourself.
Brent
Airbnb Host in LA
90+

Hours
Saved

I definitely think that as a company we've been able to make more money, not only because we're saving money by using Maid This, but also because they're helping take a few of the necessary evils with doing vacation rentals off of the property managers plate.
Laura G
Airbnb Host in LA
90+

Hours
Saved

Blog

3 Steps to Get Ready for Spring

airbnb spring preparation

 

Spring is coming!

It’s the season of beginnings and rebirth – so why not check out how things are going in your vacation rental?

Prepping for spring and the busy season doesn’t have to require a ton of extra effort on your part. Here are 3 quick steps to take to get ready for the next high season.

1. Clean all the less conspicuous nooks and crannies.

When your cleaning team does a turnover job, they scrub all the “usual” areas that everyone sees. However, there are certainly spots that go without special attention from check-out to check-out.

When we say “all the nooks and crannies,” we’re talking all the little places in your home you never think about:

 

  • Inside cabinets, closets, and drawers.
  • All the exposed baseboards.
  • Windows (inside and out) and blinds.
  • Inside and behind the oven.

 

There’s a lot to think about when it comes to your vacation rental and the revolving door means more wear, tear, and dust on your stuff. Spring is the perfect time to give everything a good go-over with a fine-toothed comb.

Ask your cleaning team to add some extra tasks to your next turnover cleaning. Trust us: It’s money well spent.

2. Inspect your linens.

With so many folks coming and going, your linens are in a constant state of recycling. Depending on how long your guests stay and how often you have guests booked back to back, you may be washing towels and bedsheets multiple times in a single week.

Let’s face it: Your linens take a beating. It’s a good idea to give your linens a good go-over at least once a year, but ideally, you should do it every 6 months to be sure there are no rips, stains, or other marks of imperfection.

When you replace your linens, don’t automatically toss them in the trash! If your things are still usable and in decent shape, donate them to a secondhand store like Goodwill or the Salvation Army, or drop them off at a shelter.

3. Refresh your welcome packet.

How often do you go through your welcome packet or canned messages to make changes? Or, more importantly, when was the last time you did it?

If you haven’t made any changes since putting things together, now is the time:

 

  • Check on the reliability of the information you provide. Is it still accurate and up-to-date?
  • Add helpful tips or “bonuses” if you’ve made a few partnership contacts in your community.
  • Remove old and expired coupons or outdated event information.

 

Guests love a well-stocked welcome packet, so make sure to give yours a little shine up every once in a while.

 

Don’t wait too long before getting to work on your spring checklist. Before you know it, the high season will be here and there won’t be time to prepare – you’ll already be knee deep in bookings!

 

No matter how you go about preparing for a new year, give it all you’ve got. After all, your guests will appreciate it more than you know.

 

Clean my
Vacation Rental


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  • Automated Scheduling
  • Cleaning Report with Pictures
  • Never a No-Show. Guaranteed.
Book Now

Testimonials

At first I tried to take care of all of the cleaning process myself, and it turned out to be a bigger headache than anything else. So a friend told me about MaidThis and its been fantastic. I’ve been working with my cleaners for a few months so far. I recommend you check out the service for yourself.
Brent
Airbnb Host in LA
90+

Hours
Saved

I definitely think that as a company we've been able to make more money, not only because we're saving money by using Maid This, but also because they're helping take a few of the necessary evils with doing vacation rentals off of the property managers plate.
Laura G
Airbnb Host in LA
90+

Hours
Saved

Blog

Should I Hire an Airbnb Cleaning Service or Should I Do It Myself?

How to Avoid Common Airbnb Cleaning MistakesWhen it comes to Airbnb cleaning in Orange County, many rental owners make the wrong assumption that cleaning an Airbnb property is no different than cleaning any other apartment or house. After all, it’s just a home like any other, right? We wish it were that easy! The truth is that the benefits of hiring an Airbnb cleaning service go far beyond simply getting an expert cleaning.

In this article, we will discuss some critical Airbnb cleaning tips and tricks that can make or break your Airbnb rental business. Furthermore, we’ll tell you how to automate your Airbnb cleaning in a way that ensures unparalleled guest retention and keeps vacation rental cleaning costs affordable.

How to avoid common Airbnb cleaning mistakes?

The worst and most common Airbnb cleaning misconception is the belief that, if you can keep your own home reasonably clean, you should also be able to do the same for your Airbnb place. The reality is that your guests will expect the same high standards from your Airbnb property that they would expect from a room in an expensive hotel.

This means that even the slightest stain or stray hair left from previous guests is enough to ruin the mood of some visitors and make them feel like renting your Airbnb was a mistake. Needless to say, customer satisfaction is directly related to the ratings and reviews your property will have on Airbnb.

Once your property has gathered a handful of 1-3 star reviews, that becomes the first thing potential clients see when they look at its listing on Airbnb. This will drive away people who would otherwise gladly rent your property, and cause the ones who do rent it to expect a low quality service.

How do you get people to choose your Airbnb rental?

When you think about it, renting a house or apartment to people is a business transaction. They choose your Airbnb over a hotel or someone else’s Airbnb, so they naturally want to get their money’s worth and to feel like they’ve made a smart decision.

By ensuring your vacation rental is truly pristine, you’re not only inviting positive reviews, you’re also making sure your guests will enjoy their long-planned Disneyland trip that much more. What’s more, keeping up on your Airbnb deep cleanings ensures that your property is always in tiptop shape and tells your clients that you take their comfort and healthy very seriously.

How do I clean my Airbnb rental?

Cleaning an apartment or house to professional standards is a time-consuming task that requires you to tackle cleaning challenges that you otherwise wouldn’t even think about. First, you must make it a habit to extensively and regularly ventilate your property. This keeps allergens and pollutants out and keeps the air in your Airbnb fresh.Shoild I have airbnb cleaning service when renting

Carefully dust the whole place, including hard-to-reach spots such as tops of wardrobes, the nooks behind appliances, and furniture undersides. There’s nothing more annoying to your guests than having to deal with the previous visitors’ garbage.

Make sure to empty out every single trash can in your Airbnb and to put plastic bags inside each one for extra convenience. People are especially disgusted by stray hairs, so you need to carefully check corners and vacuum everything to ensure there aren’t any left.

Should I have Airbnb cleaning service when renting?

Now we get to the hard part. Both your Airbnb’s kitchen and its bathroom must be absolutely spotless to prevent negative reviews. All appliances should be sparkling clean and free of old food. The drainage needs to be regularly cleared. Extra cleaning care must be given to the bathtub and the toilet to ensure positive guest experience.

You may be able to do all this once or twice between guest visits, but you probably lack the time and energy to keep doing it on a regular basis. What’s more, it’s not exactly the easiest thing in the world – making a place look spotless takes skill.

This is why most successful hosts outsource their Airbnb cleaning to specialized, top-rated Orange County cleaning companies. By booking their unmatched cleaning services, you’ll be both maximizing your Airbnb’s ratings and ensuring your own peace of mind.

How to arrange a perfect Airbnb turnover and cleaning?

Ideally, you want pro maid services to swoop in after your guest checks out, clean the place quickly and effectively, and be out before your next guest checks in. This can be done either by booking individual cleanings between guests, or by scheduling regular cleanings.

Scheduled cleanings are necessary if you rent out your Airbnb for longer periods (a week or more), as they will keep refreshing your Airbnb and prevent dirt and clutter build-up. Periodic deep cleanings are a must. Fine hairs, bits of glass, and deeply ingrained grime are all types of dirt that are difficult or impossible to remove with a standard cleaning.How to Arrange a Perfect Airbnb Turnover and Cleaning

More importantly, by outsourcing this particular responsibility to tried and tested professionals, you’re also getting both leisure time and peace of mind. You’ll be able to kick back, relax, and watch your Airbnb property bring in income without having to worry that disgruntled customers are going to give you scathing reviews or damage your apartment without you noticing.

The finest Airbnb cleaners in Orange County

Whether you’re an entrepreneur renting out Airbnb apartments in a high-traffic tourist area, or a homeowner interested in supplementing your earnings with a vacation rental, you can benefit greatly from using an Airbnb cleaning service. At Maid This, we team up with unsurpassed cleaning experts who have the extensive training and experience needed to keep your rental property squeaky clean and your guests eager to return.

Here at Maid This, we can take your Airbnb cleaning automation further by keeping tabs on toiletries and supplies. What’s more, the cleaners we work with will immediately notify you of any damages to your property. This not only lets you maintain a high-end service and prevent damages such as water leaks from spreading, it also enables you to rapidly make a claim on the Airbnb security deposit if you have it.

Maid This can make all that a reality, and more! Get in touch with us today and ensure your Airbnb is 100% clean and guest-ready at all times.

Clean my
Vacation Rental


single-blog-sidebar-vacation-rental
  • Automated Scheduling
  • Cleaning Report with Pictures
  • Never a No-Show. Guaranteed.
Book Now

Testimonials

At first I tried to take care of all of the cleaning process myself, and it turned out to be a bigger headache than anything else. So a friend told me about MaidThis and its been fantastic. I’ve been working with my cleaners for a few months so far. I recommend you check out the service for yourself.
Brent
Airbnb Host in LA
90+

Hours
Saved

I definitely think that as a company we've been able to make more money, not only because we're saving money by using Maid This, but also because they're helping take a few of the necessary evils with doing vacation rentals off of the property managers plate.
Laura G
Airbnb Host in LA
90+

Hours
Saved

Blog

Everything You Need to Know About Airbnb Cleaning

How to Clean your Airbnb ApartmentAre you a homeowner looking to make some extra cash off of your summer house? Or maybe you’re an entrepreneur interested in renting out apartments in a popular tourist destination? Whatever your situation, without a professional Airbnb cleaning service backing you up, your rental property is going to have trouble getting the good reviews it needs to attract guests.

Understanding what an Airbnb cleaning service does, and why you shouldn’t go it yourself, is critical if you want to reap the full benefits of your vacation rental. By outsourcing your Airbnb cleaning to a professional cleaning service like Maid This, you’ll be avoiding Airbnb cleaning mistakes that can drive away potential guests, as well as ensuring your rental gets the attention it deserves.

And best of all? With the right maid service, Airbnb cleaning costs in Orange County don’t have to be high at all. Read on to learn why successful rental owners always have their properties cleaned by the pros, and how it can help you get the most out of your rental.

How is Airbnb cleaning different from standard cleaning?

Many people assume that, when it comes to keeping it clean, an Airbnb is just like any other house or apartment. It doesn’t require special cleaning products or techniques that are vastly different from what a regular person would use in their own home, right? If only it were that simple!

The truth is, the attractiveness of an Airbnb rental property depends almost entirely on the online reviews it receives from the people who stayed at it. You may not think a few stains or dust bunnies are a big deal, but that’s all the reason a guest needs to give you a one or two star rating on Airbnb.

In other words, all it takes is a few negative or lukewarm reviews, and it’s going to discourage the vast majority of people who look at your listing on Airbnb. That’s why you should ensure your rental property is always in tiptop shape. The best possible advertisement an Airbnb listing can get is to be rated highly by previous visitors.

How to clean your Airbnb apartment?

Because of the aforementioned reasons, you have to be extremely thorough when cleaning your Airbnb property. Make sure the space is regularly and extensively ventilated. It’s no secret that inside air is often more polluted than outside air. Don’t let the smell of stale air be the first thing your guests notice when they enter your rental.

How to automate your Airbnb cleaning

Dust every nook and cranny you can get at. The kitchen is an especially important area, so make sure you wipe every inch. Don’t forget to clean the appliances and empty the fridge. It goes without saying that all trash cans should be 100% empty and that none of your guests should find any trash left by the previous visitors.

A dirty bathroom will get you bad ratings faster than anything else, so take your time and make it shine. Don’t forget to regularly clear the drainage. And above all, you don’t want your clients finding stray hairs all over the place, which is why you should double-check every corner and piece of furniture to ensure they are hair-free.

How to automate your Airbnb cleaning?

Does the above sound like it takes a large amount of time, effort, and experience to do well? Unfortunately, that’s just how these things are. Luckily, you can automate your Airbnb cleaning in a way that allows you to focus on your other duties as a host. You shouldn’t have to worry that your guests will be put off by some detail you forgot to clean.

The best way to go about it is to hire an Airbnb cleaning company, and either have them clean your Airbnb between guest bookings, or schedule regular cleanings. This is a way to make sure your apartment will always be cleaned to professional standards, as if it were a part of a first-rate hotel. This is why you need expert maids who know the ins and outs of Airbnb cleaning, and who will always make your property squeaky clean and ready to admit visitors.

Scheduling periodic deep cleanings is another important step you should take if you want to be certain of always having a pristine Airbnb. This not only ensures lasting cleanliness and positive reviews, it also gives you peace of mind. Your guests will be having a great time at Costa Mesa, happy that they’ve rented your Airbnb and eager to do it again next year.

How does Airbnb security deposit work?

In a perfect world, accidents would never happen and every client would treat your Airbnb with the same care with which they treat their own home. Unfortunately, this is not a perfect world, and Airbnb hosts often have to protect their assets by setting up a security deposit that covers small damages that otherwise wouldn’t be covered by the Host Guarantee.

When a guest makes a reservation, you can make a claim for the deposit before the guest can be charged. In case there are damages to your property, you can make a claim on the security deposits within two weeks of the guest’s check-out date. You can either mediate the collection of the deposit with their client, or have Airbnb do it for you.how does airbnb security deposit work

What is the best Airbnb cleaning service in Orange County?

The benefits of scheduling a top-of-the-line Airbnb cleaning company go far beyond just making sure your rental property is sparkling clean. It sets a high standard of quality that will be appreciated not only by your guests, but also by yourself. Here at Maid This, we know that, once you see how wonderfully spotless your Airbnb can be, you will never again want to rent it out in any other state.

By taking full advantage of our services, you’re not only making a good business decision, you’re also giving yourself the free time you need to enjoy the things that truly matter. Reach out to us today. We can’t wait to give you and your clients the gift of a fresh, squeaky clean rental.

Clean my
Vacation Rental


single-blog-sidebar-vacation-rental
  • Automated Scheduling
  • Cleaning Report with Pictures
  • Never a No-Show. Guaranteed.
Book Now

Testimonials

At first I tried to take care of all of the cleaning process myself, and it turned out to be a bigger headache than anything else. So a friend told me about MaidThis and its been fantastic. I’ve been working with my cleaners for a few months so far. I recommend you check out the service for yourself.
Brent
Airbnb Host in LA
90+

Hours
Saved

I definitely think that as a company we've been able to make more money, not only because we're saving money by using Maid This, but also because they're helping take a few of the necessary evils with doing vacation rentals off of the property managers plate.
Laura G
Airbnb Host in LA
90+

Hours
Saved

Blog

Increase Your Occupancy Rate this Valentine’s Day

increase airbnb occupancy valentines day

Valentine’s Day is right around the corner. If you’ve still got availability in the month of February and are looking to increase your occupancy rate, there’s no better time to exploit a holiday to get a few more bookings.

We’ve got a few tricks up our sleeve to recommend but whatever you do, don’t delay! The holiday will come and go before you know it. The longer you make your stand-out deal available, the better.

Here are 3 foolproof tips for using Valentine’s Day for your booking advantage.

1. Update your listing to include some V-Day bonuses all month long.

Before you go changing things in your listing, we recommend that you copy and paste your current, “everyday” listing information somewhere where you can access it and bring it back later, like a Google doc. That way, when your special is over, you can easily revert your listing back to the way it was.

Start by changing your listing header to include something about Valentine’s Day. If you’re throwing in a little something extra, like a bottle of wine or romantic add-ons, mention it in your headline.

Be sure to describe these things more specifically in your listing, too, so you can bait and hook guests who click on your listing.

We recommend running these specials all month long and here’s why: Valentine’s falls on a Thursday this year and, as always, couples don’t always celebrate on the actual day or weekend. February is a month-long love fest, so don’t take away your special offer too soon.

2. Advertise your place on Facebook and Instagram.

You don’t have to have a vacation rental website to advertise on Facebook. While you do need a Facebook page or, in the case of Instagram, an Instagram account, to advertise on each platform, both are quick and easy to set up and don’t need to be flashy to get your point across.

When it comes to advertising on these two social media giants, Facebook and Instagram are now one entity so you can prepare for two things at one time if you’re vying to advertise on both platforms. The best part is that marketing your Airbnb listing through Facebook is incredibly affordable and you don’t need to be a social media or marketing whiz.

That said, if you’re not familiar with Facebook ads, diving in can be overwhelming. There are so many choices and options for where to place your ad and how to set it up – but don’t let it scare you! Dive into some solid how-to articles (get started on your new Facebook page by following steps from this Buffer article and get tips for ads from this article by Hootsuite) and dip your toes into the social marketing game.

3. Get in touch with your “best” previous guests.

We always recommend ringing up your previous guests and offering them another great stay. If they were happy before, chances are they’d love to visit you again.

Here are a few things to keep in mind when running through your guest Rolodex:

  • If your guests live far away, they’re less likely to take you up on your offer. However, if your guests live close, they’re better candidates to whom you can reach out.
  • If you have guests that have stayed with you multiple times already, add them to the top of your list.
  • Offer all your guests a special bonus for referring new friends of theirs to your place in the month of February. Don’t forget to follow through with whatever you promise.

 

Don’t let a great opportunity pass you by this month. February is a great time to try out a few new things for a short period and track the benefits.

 

Clean my
Vacation Rental


single-blog-sidebar-vacation-rental
  • Automated Scheduling
  • Cleaning Report with Pictures
  • Never a No-Show. Guaranteed.
Book Now

Testimonials

At first I tried to take care of all of the cleaning process myself, and it turned out to be a bigger headache than anything else. So a friend told me about MaidThis and its been fantastic. I’ve been working with my cleaners for a few months so far. I recommend you check out the service for yourself.
Brent
Airbnb Host in LA
90+

Hours
Saved

I definitely think that as a company we've been able to make more money, not only because we're saving money by using Maid This, but also because they're helping take a few of the necessary evils with doing vacation rentals off of the property managers plate.
Laura G
Airbnb Host in LA
90+

Hours
Saved